Rochester Hills, MI (PRWEB) February 19, 2013
Filsorb XP20, the revolutionary oil reagent that extends the life of cooking oil, will make its debut to global markets at the 7th International Symposium on Deep Frying on February 20-22, 2013 in San Francisco, CA.
The high cost of cooking oil is a concern to food preparers around the world. In North America, Filsorb has been proven to extend the life of cooking oil, and require 20% less powder than the nearest competitive product.
Introduced at SNAXPO 2012, the oil-purifying reagent is an effective, and cost saving way to combat the high price of cooking oil.
"We're excited with the success of Filsorb," said National Sales Manager, Kevin Hunter. "Our clients are realizing savings immediately. It took two years to perfect the formula in the lab, but the results are immediate."
Developed by Crystal Filtration, in Rochester Hills, Michigan, Filsorb XP20 helps frying oil stay cleaner longer while lowering free fatty acids (FFAs) up to 70 percent.
Filsorb XP20 also generates up to 50% less soap, resulting in much less foam. The formula is ideal for continuous treatment systems and batch treatments, especially at elevated temperatures over 300º.
Now in production in the United States, Filsorb is available to snack food manufacturers globally.
Filsorb XP 20, is owned by Crystal Filtration of Rochester Hills, Michigan. The company specializes in the design, development, manufacture and application of proprietary and patented filter media. In addition to its US facilities, Crystal Filtration has own warehousing centers in Mexico and Germany.
About Capital Letters
Capital Letters (http://www.capitallettersmarketing.com) is a business-to-business marketing company headquartered in Ann Arbor, Michigan. President Chris Hippler is a marketing strategist and a specialist in launching new products and services through online and print media communications.