(PRWEB UK) 10 March 2013
Pre-registration figures for The FIT Show continue to exceed all expectations. Two months ahead of the event, more than 2,000 people from every spectrum of the industry have confirmed their attendance at the ICT, with 1,000 lining up to do so before the official launch of the key ‘I’m Going’ campaign that heralded the launch of intensive visitor promotion.
This next stat will be music to the ears of the event’s 150+ exhibitors: Over 85% of those pre-registered so far are decision-makers, that is owners/directors/senior managers – business professionals with a high level of influence and buying power.
And it doesn’t appear that these all-important decision-makers are put off by the idea of taking a day or two away from the office, no matter how large or small their firm: 67% of pre-registered visitors will be representing a company that possesses less than 25 employees, showing confidence that they will head away from their office to Telford confident that a visit to The FIT Show will be their most profitable day of the year.
It’s a great start, but a start that The FIT Show is looking to build on further: “The next eight weeks will see The FIT Show team step up the visitor recruitment process to ensure that all four halls from April 16th-18th are chock-a-block with those within the industry that matter most,” said Lynne Rawlinson, Marketing Manager for The FIT Show. “We can’t do this without the industry; continue to spread the word and let’s take over Telford!” she added.