(PRWEB) March 07, 2013
Through this partnership, Fortumo, who has the widest geographic coverage of any mobile payments company, becomes an integrated payment provider in Live Gamer's platform. The partnership will enable Live Gamer and Fortumo to offer publishers like Facebook, GREE and Electronic Arts better monetization options in countries where mobile penetration vastly exceeds credit card penetration. Such countries include emerging and growth markets across Europe, Asia and Latin America.
"Fortumo’s proven expertise and strong coverage in Europe made our decision to partner with the company to expand our worldwide mobile payment options an easy one," said Andrew Schneider, president and co-founder of Live Gamer. "We’re excited to offer our game developer and publisher partners the opportunity to leverage Fortumo’s coverage spanning 75 plus countries as a way to maximize their monetization opportunities, expand their customer reach and ultimately increase their revenue streams."
“We’ve been impressed by Live Gamer’s platform and its adoption in the digital entertainment, games and social networking industries,” said Rain Rannu, founder of Fortumo. “With Fortumo’s mobile billing capabilities in over 300 mobile operators across 6 continents, Live Gamer’s publisher partners now have an easier path to get revenue from countries that were previously very difficult to monetize.”
Partnership with Fortumo enables Live Gamer customers to make payments in an online browser as well as in mobile web (for both web and native apps), including all major smartphone platforms.
Founded in 2007, Fortumo is the most developer-friendly mobile payments provider, enabling app and game developers to easily monetize users by allowing them to make micro-payments with their mobile phone and charging the amount to their phone bill. Fortumo mobile payments work over the web – on desktop, in mobile web and HTML5 apps – and for in-app purchases on Android, Windows 8 and Windows Phone devices. Fortumo has payment connectivity to over 300 mobile operators in 80 countries, including a number of exclusive direct carrier billing partnerships. Fortumo provides fast and seamless payment experience, resulting in increased conversion and additional revenue for publishers. Fortumo is backed by Intel Capital and Greycroft Partners and has offices in Estonia, San Francisco and Beijing. For more information on Fortumo, visit http://fortumo.com.
About Live Gamer, Inc.
Live Gamer is the world’s leading provider of e-commerce solutions for the gaming and digital entertainment industries. With an advanced microtransaction and virtual economy engine, global payment gateways, worldwide ad network and video incentive advertising platform, Live Gamer helps online entertainment companies drive maximize revenue from their content, and connects advertisers to a network of over 60 million users across the US and Europe. Live Gamer's technology has been adopted by leading publishers in gaming, entertainment and social including Facebook, GREE, Electronic Arts, EMI, Take 2, Sony Online and Conde Nast. Advertisers on the Live Gamer Media network include Blizzard, KFC, Best Buy and Sony Computer Entertainment. For more information on Live Gamer and its Elements, Ad Elements, and gamerDNA media services, please visit http://www.livegamer.com.
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