Vancouver, BC (PRWEB) March 18, 2013
RewardStream, a leading provider of loyalty and referral marketing platform solutions for some of the world’s largest brands, is pleased to announce that James Christensen, a loyalty and marketing technology expert, joined the executive management team in January 2013. As EVP Business Development and Sales, Christensen is responsible for leading strategic growth initiatives for the company’s core products, including the company’s referral marketing solution, Spark™ and the company’s loyalty marketing platform, LMP™.
Commented Peter Oxley, co-founder and CEO of RewardStream: “We had tremendous revenue growth in the past 12 months and this is attracting key talent to RewardStream. James has an impressive track record accelerating revenue, driving market penetration, and negotiating large deals. He is a tremendous asset for our growing team as we continue to execute our strategic growth plan.”
James Christensen is a well-known figure in loyalty, with a background ranging from credit cards and banking to gift cards and loyalty. He has worked with brands such as Radio Shack, Nike, Levi Strauss, and Eddie Bauer and was involved in innovative loyalty solutions for credit card issuers including RBC, CIBC, Citibank, Sears, and Home Depot. Christensen was founder and CEO of Conasys, an award-winning technology start-up; prior to this he was EVP of Emerging Markets with TSYS Loyalty and prior to that, CEO for Ernex Marketing Technologies, which was acquired by RBC and is now a division of Moneris Solutions.
Since 1999, RewardStream has been a leading provider of refer-a-friend, social referral, social loyalty, traditional loyalty, and engagement solutions for some of the world’s most esteemed brands. http://www.rewardstream.com
Alexandra Best, VP, Marketing
alexandra.best (at) rewardstream (dot) com