New York, NY (PRWEB) March 19, 2013
Engine Shop announced today that Chris Handy will assume a new role as Chief Business Officer of the experiential sports, entertainment and lifestyle marketing agency. Chris will expand his current responsibilities overseeing day-to-day operations of the agency to include management of financial and legal, business operations and human resource functions. He will continue to report to Brian Gordon, Chief Executive Officer of Engine Shop.
"Chris's extraordinary background and diverse business experience uniquely position him to manage Engine Shop's developing infrastructure while tackling all of the challenges of a rapidly growing business," said Gordon.
Chris has spent 15 years working with brands, professional teams, major stadiums, national sports associations, global companies and individuals to achieve their marketing objectives through initiatives including joint ventures, events, celebrity endorsement and media-focused branding.
Prior to Engine Shop he was an executive vice president for Agassi Enterprises/Prism and executed business affairs functions for the U.S. Tennis Association. Chris is a graduate of Harvard Law School and Georgetown University.
About Engine Shop
Engine Shop is an experiential sports, entertainment and lifestyle marketing agency that specializes in creating and producing integrated event-based programs for its clients while focusing on digital, social and mobile extensions to create deeper and broader engagement between brands and consumers. The agency has offices in New York, Miami Beach, Chicago, Beverly Hills, Atlanta, New Jersey and Jacksonville Beach, Fla.
40 West 23rd Street, 2nd Floor
New York, NY 10010