Our customers are looking for the custom look in their tie-downs, so offering a range of colors makes it easier for them to coordinate with vehicle or trailer colors, or even company logos.
Urbana, IA (PRWEB) March 25, 2013
The e-commerce company has always carried polyester cargo webbing, as well as nylon webbing and seat belt webbing, but the decision to increase product selections was based on requests from customers asking for a wider variety of color options and lengths.
Colored webbing options now include black, blue, gray, yellow, red, green, olive drab, white, camo, purple, lime green, orange. All colors are also available in linear foot increments, in addition to bulk webbing in 300' rolls.
Polyester webbing is a popular product for tie-down uses like motorcycle straps because the non-stretch polyester fabrication provides an excellent hold that won’t give once secured. The company also sells a range of tie down hardware, such as ratchets, cam buckles, flat hooks, and wire hooks, so customers can easily create their own custom tie downs.
“Our customers are looking for the custom look in their tie-downs, so offering a range of colors makes it easier for them to coordinate with vehicle or trailer colors, or even company logos,” said US Cargo Control Category Manager, Ashley Rambo. “Now that we also offer our polyester webbing straps in linear foot lengths, they can not only create their own custom length straps, they can also replace straps on worn tie down assemblies they already own.”
The polyester strap product line revamp also gave the company a chance to update its polyester webbing page with a more user-friendly table layout to make purchasing easier for the customer. The page design takes the user right to the 1" polyester webbing page, the 2" polyester webbing page, or the 3” and 4" polyester webbing page, rather than having to scroll through all sizes on one page.
“We’ve found through our research that customers generally know exactly what they are looking for when they come to shop on our site,” said Rambo. “Having the polyester webbing straps better organized means customers can find what they need without having to wade through all of the sizes and colors we offer.”
Rambo says that even if a customer can’t find what they are looking for in a tie down assembly, custom orders are always an option by calling the company’s sales team.
The expansion of the polyester tie down webbing product line is just the beginning of the cargo webbing category overhaul, says Rambo. More new products will also be added to the other cargo webbing categories of nylon webbing and seatbelt webbing polyester straps, along with more how-to videos, blog posts and other customer education content. “We have lots of customers calling in asking about the difference between nylon and polyester webbing, what tensile strength means, working load limit guidelines, etc., so we’re looking at this revamp as a way to also build our customer information materials as well.”
About US Cargo Control
Based in Urbana, Iowa, US Cargo Control was founded in 2005, offering products for the trucking, hauling, rigging, lifting and moving supply businesses through its US Cargo Control.com website. The business is wholly owned by the e-commerce leaders at Clickstop, Inc. A multi-brand, multi-channel retailer of special category products, Clickstop strives to consistently deliver superior customer experience through service, product quality, selection, and value. For more information, visit uscargocontrol.com and clickstop.com.