Northridge, CA (PRWEB) April 03, 2013
“Moving to Northridge is just one of the few changes we are undergoing,” says David Karubian, founder of MovieInsure.com. “For the past several years we have been at the southern end of the valley, but streamlining our operations led us to Northridge."
Originally, MovieInsure.com was focused on marketing cheap movie insurance to indie producers looking for film insurance in California. Over time, more states were added to the list. Another byproduct was the calls that came in for “events” which was also added to the list of insurance products sold by the agency.
Like most businesses these days, MovieInsure.com has had to “tighten the belt.” According to David, “We are shifting from a ‘transactional model’ to more of a ‘relationship-based model’ and plan to nurture not only existing relationships, but cultivate long-lasting ones as well. I am more than positive that “social networking” will play a role in our future.”
The need for production insurance in California is apparent in the requirement when obtaining permits for locations. Last year MovieInsure.com was added to the preferred vendor’s list on FilmL.A.’s website. MovieInsure.com has come through countless times for last minute certificates needed to secure permits. Many of the low budget indie productions ask for nothing more than cheap film insurance just to obtain the permit as a formality.
However, streamlining operations, relocating and cultivating relationships are not the only things David has in mind. “I can’t get into the specifics just yet, but our customers can expect a little technology enhancements in the months to come…” says David.
“The whole idea”, according to David, “is to make the process easy for the customer. The paperwork can be consuming, but in the end we get a lot of satisfaction from helping the independent filmmaker achieve their dreams. It is funny, when customers call for an insurance quotation, no one ever asks for ‘expensive insurance’, they always ask for ‘cheap production insurance’.
Overall, the film and production industry has remained somewhat stable, although more and more of the risky elements are done on a green set or in post-production. Indie producers are being forced more and more to save costs and find creative ways to complete their projects on time and on budget. Often this means getting the most out of the costs of the equipment rentals, insurance, etc. within the shortest time possible.
A second office in North Hollywood is being contemplated, but there is nothing formal in the works at the moment. According to David, "We have several months before we can even think of a second location, but there is a lot to say for being located in the heart of the ‘production zone’. Planting ourselves in the center of the community wouldn’t be a bad a move, but needs to be timed well.”
The team at MovieInsure.com plans to have another press release on these topics in the days to come. If anyone has any questions, please direct them to David(at)MovieInsure(dot)com – 818-264-0300 xt 203. If you visit the page – MovieInsure.com – please be sure to hit “like” to become a fan of the Facebook page.