New York, NY (PRWEB) April 09, 2013
Lead gen powerhouse ReviMedia, Inc. has partnered with industry-leading call marketing technology company RingRevenue. By integrating click-to-call tools developed by RingRevenue into ReviMedia’s platform LXP, the online lead generation company now offers to connect auto and health insurance carriers directly to customers via the phone.
According to StatCounter, 12.3% of worldwide web traffic comes from mobile devices (as of 2012). In addition, a recent study by Google reveals that 94% of smartphone users in the US use mobile phones to search for local information, and another 70% use this information to directly connect to businesses. Click-to-call is becoming an increasingly important tool to support the direct connection between mobile users and businesses, providing a necessary link between mobile traffic and direct contact between companies and customers.
ReviMedia has integrated RingRevenue’s industry-leading cloud-based marketing platform into its lead exchange platform, LXP, to generate calls to insurance carriers from their auto and health insurance forms. Thanks to RingRevenue’s advanced call tracking features and real-time analytics, ReviMedia can now gauge consumer interest levels and optimize conversions for their clients.
“ReviMedia’s always been at the forefront of mobile marketing. Click-to-call functionality offers many exciting possibilities for our lead buyers and affiliates. Lead buyers will be able to directly connect with interested consumers, and affiliates will be able to gain insight into how their traffic is performing. By extending ReviMedia’s platform LXP with RingRevenue industry-leading call technology, we are now able to offer unique tools to advance mobile marketing”, said ReviMedia COO Bas Offers.
“ReviMedia understands auto and health insurance carriers want more high-quality calls,” said RingRevenue CEO Jason Spievak. “By using our technology they are leveraging the growth of mobile, combined with the power of the phone call, to deliver the highest level of service and help partners grow their revenue.”
ReviMedia is a global leader in performance-based marketing, offering the latest technology in targeted lead generation to publishers and advertisers. ReviMedia’s proprietary Lead Exchange Platform, LXP, offers a suite of innovative tools to optimize and automate the online lead generation process. ReviMedia operates in a wide range of verticals within the insurance and automotive industries and owns exclusive branded domains including BestQuotes.com, AutoComparison.com and PetPremium.com. With ReviMedia’s proprietary brands and campaigns, the firm aims to convert online visitors into high-quality sales prospects, resulting in sales for lead buying customers. ReviMedia has offices in New York City, Panama City and Amsterdam.
For more information, please visit http://www.revimedia.com/.
RingRevenue is the industry-leading provider of call marketing automation solutions. RingRevenue's patented cloud-based platform makes it easy to seamlessly integrate with the solutions you already use. By delivering complete campaign management, clear attribution and practical analytics in one end-to-end solution, RingRevenue helps businesses grow revenue across online, offline and mobile marketing channels.
Proven revenue-generating partnerships with the leading performance marketing networks, agencies and Fortune 1000 and Inc 500 brands make RingRevenue the industry-leading solution for call performance marketing. RingRevenue was founded in 2007 by a team of technology executives who built their prior startup into a multi-hundred million-dollar public company. RingRevenue is backed by leading venture capital firms GRP Partners, Rincon Venture Partners and Persistence Partners. To request a demo, please visit http://www.ringrevenue.com or call 888-675-2007.
North 6th Agency