To win new customers and keep the ones they have, businesses must rethink their approaches to software product development.
Fairfax, VA (PRWEB) April 11, 2013
3Pillar Global, a product development partner creating software that drives revenue growth, today announced the launch of Digital Growth Insights. Digital Growth Insights is an online publication that provides a forum for business leaders to learn and exchange ideas about how they can increase revenue and expand market share by applying new technologies to software product development.
The business world is rapidly changing. Organizations are quickly realizing that the next wave of innovation is data-driven. To win new customers and keep the ones they have, businesses must rethink their approaches to software product development. Compelling and relevant customer experiences are driving new revenues and increasing brand loyalty through software products.
“For years, we’ve helped clients in industries like media, healthcare, and education to transform their businesses by defining and bringing their product strategies to life,” said David DeWolf, 3Pillar’s Chief Executive Officer. “We’ve obtained tremendous insight into the challenges that lie on the road from product concept to creation. Our desire to share and extend that insight inspired us to launch Digital Growth Insights.”
The publication’s content, including articles and opinions, will always be fresh. Digital Growth Insights is the new hub for thought leaders and executives who understand that information is the currency of today’s business, and effectively monetizing it by offering software products that deliver a compelling user experience is essential.
According to Nicole Gillen, 3Pillar’s Vice President of Marketing, “Our goal with Digital Growth Insights is to build a destination where readers can explore, engage, and collaborate on trends and topics so they can rapidly innovate to get the right products to market.”
About 3Pillar Global
3Pillar Global builds software products for businesses, enabling them to quickly turn ideas into value. We do this through our disciplined approach to innovation and our deep expertise in disruptive technologies, such as mobile and big data. hrough a collaborative and fully-integrated experience, clients have access to a global network of highly-talented, dedicated professionals. http://www.3pillarglobal.com.