Google and National Positions Co-Host Webinar on Google Adwords for E-commerce Marketing

The Search giant and Internet marketing agency will show retailers how to create profitable advertising campaigns.

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(PRWEB) April 23, 2013

National Positions, an industry leader in Search Engine Optimization and Internet Marketing, is co-hosting a free online webinar with Google on How to Maximize Google Adwords for E-commerce businesses.

The webinar will be held Tuesday, April 30th at 10:00AM PST and can be accessed here: http://www.nationalpositions.com/webinar-landing-page.html

Attendees will receive insider tips on how to create profitable online advertising campaigns for top e-commerce products, as well as a free audit of their website and what they can do to increase sales performance without spending more on advertising.

The webinar will be led by some of the industry’s most prominent experts including National Positions President Bernard May, Search Engine Marketing Director David Jaeger and Google Senior Marketing Strategists Samir Janveja and Kelli Pravash.

Google and National Positions’ marketing experts will provide advanced Adwords strategies for e-commerce marketing. This will include an overview on the rapidly changing digital marketing landscape, what’s new with Google Shopping and online customer behavior, and how merchants can optimize their campaigns to profitably maximize their exposure and sales.

In this free webinar, attendees will learn specific Adwords techniques, such as when and how to use pricing in advertisements and specialized display and remarketing strategies to maximize growth.

Google and National Positions have created this event to help online retail merchants better navigate the world of online advertising and maximize their return on investment. Google and National Positions’ strategic partnership has been strengthened by the tremendous growth of Google Shopping and the opportunity it represents for online retailers across all industries and brands.

In October 2012, Google Shopping pivoted to a paid, more sophisticated marketing channel that now represents up to 50% of all e-commerce sales driven by Google’s search engine results. Today, Google Shopping’s Product Listing Ads can often create as many sales as the organic search results and the text ads combined.

Despite the enormous growth of Google Shopping, most online retailers have not yet adapted to the new landscape, meaning that most e-commerce markets offer great opportunities for immediate and sustained growth and profitability.

To learn more about Google Shopping or to sign up for the webinar, visit: http://www.nationalpositions.com/webinar-landing-page.html

About National Positions: National Positions is an industry leading Internet Marketing and SEO company. Based in Los Angeles, National Positions works with more than 1,500 brands worldwide. The company has offices in the US, the United Kingdom, Israel, South Africa, Australia and Peru. National Positions has won numerous awards and accolades for its work, including being named to Inc. Magazine's list of fastest growing privately held companies in the US. National Positions specializes in SEO, Search Engine Marketing and Conversion Rate Optimization. Some of the brands the company currently services include Wal-Mart, Colgate, Sandals, Land Rover and Panasonic.


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