A Million eCommerce Stores Using Any of 30+ Leading Shopping Carts Now Have an Automated Connection to 18 Million Monthly Shoppers

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TheFind and Lexity Partner on Data Synchronization App from TheFind

Merchants can download the free app, follow simple instructions, and submit their feeds to TheFind, all at no cost

Announced today and immediately available for free, TheFind app, powered by Lexity (http://www.lexity.com), helps fast growing stores on shopping carts such as Shopify, Magento, Bigcommerce, PrestaShop, Volusion, Miva Merchant, and more, access 18 million monthly shoppers searching on TheFind (http://www.thefind.com). Products and prices are automatically synchronized daily, so users always see accurate information. TheFind app will also offer valuable ROI information for merchants to measure store performance. Most importantly, the traffic most merchants receive from TheFind is also free.

“Merchants can download the free app, follow simple instructions, and submit their feeds to TheFind, all at no cost,” said Amit Kumar, CEO of Lexity. “Aside from being free and easy-to-use, merchants will very quickly begin to benefit from improved product visibility on TheFind, due to more accurate data about their products, and likely see increased sales. Through Lexity’s ROI reports, merchants can view the efficacy of their marketing investments.”

TheFind has a sophisticated and patented crawler for extracting the complex shopping information that makes up a store’s eCommerce experience. Because the site indexes all eCommerce stores, it has a strong presence across a broad set of categories - fashion, home, kids, sporting goods, and more, making it easy for shoppers to buy even the hardest to find items.

TheFind makes it easy for small and mid-sized retailers to automate data feeds so that fresh catalog information can help improve the consumer experience, drive more conversions and sales. To that end, TheFind has partnered with Lexity to deliver a tool to merchants to automatically publish product data feeds to TheFind.

“Late last year we launched a similar tool for Shopify and based on 1,200 new and high quality product feeds, we realized that there is an unmet need for an automatic feed publication,” said Ramneek Bhasin Vice President at TheFind. “Based on this experience, we sought a partner who could help us rapidly integrate with merchants on more store carts. We chose Lexity because of their reputation for seamless integration with all leading online shopping carts. The collaboration between our teams has been very tight and we have been able to move together quickly.”

The official TheFind app, powered by Lexity, can be installed from TheFind Merchant Center.

About Lexity
Lexity is the developer of Commerce Central, the App Platform for Ecommerce, and helps online merchants drive sales through its innovative marketing apps. Founded in 2009, Lexity is backed by Spark Capital, True Ventures and 500 Startups. Lexity is headquartered in Mountain View, and has a presence in Bangalore, India. For more information, visit lexity.com, Twitter (@lxty), and Facebook (facebook.com/goLexity).

About TheFind
TheFind’s patented search, browse and discovery technology is expanding the eCommerce landscape through social, mobile and tablet commerce innovations. These include the Facebook timeline app Glimpse by TheFind, TheFind Mobile barcode scanning app for smartphones, the popular tablet app Catalogue by TheFind, along with the comprehensive shopping search engine, TheFind.com. TheFind was founded in 2005, venture funded by Bain Capital Ventures, Lightspeed Venture Partners and Redpoint Ventures and is a San Francisco and Silicon Valley-based company. Visit us at http://www.thefind.com, http://www.glimpse.com, http://www.facebook.com/thefind, or follow us on Twitter @thefind.

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