Washington, DC (PRWEB) April 18, 2013
FwdHealth, LLC has begun its social media campaign to raise awareness about its new platform for wellness management and identify participants for its upcoming pilot project.
In recent years, there has been a growing emphasis on personal responsibility and individual empowerment in the wellness field. The FwdHealth platform is Progressive Snapshot® for an individual’s health. It integrates popular wellness applications and trackers into one, simple platform that allows users to manage their goals instead of multiple apps. Users can easily collect and share their aggregate information with their health plan and other stakeholders to demonstrate a healthy lifestyle that can lead to lower health premiums or other financial incentives.
Experts have cited that the current U.S. healthcare system is still largely reactive, inefficient and does not provide patients with the control or confidence they deserve. Wellness management is the emerging frontier of the healthcare industry with its focus on prevention rather than reaction. However, FwdHealth believes insurers and others are good at collecting information inside of the doctor’s office, but are not so good at collecting critical lifestyle information that drives healthcare utilization.
“Today, there’s a massive divide between lifestyle and clinical data. This divide results in higher costs and lower quality of care,” said Shayne Woods, president of FwdHealth. “We’re on a mission to save Americans money for taking control of their health.”
FwdHealth is currently developing its beta product. The company graduated from the Springboard course offered by CO.LAB – a Chattanooga, TN startup generator. The FwdHealth team consists of Woods, Communications Director Max Rava, Creative Director Vianey Gonzalez-Leal, and Software Engineer Tre Williams.
This summer, FwdHealth will launch their pilot project – Fwd WellSaver. The program will initially be offered to Tennessee entities, then opened to entities in other states on a first come, first serve basis. For more information or to follow FwdHealth’s progress, visit http://www.fwdhealth.co and subscribe to their social media channels.