Southlake, TX (PRWEB) April 19, 2013
In a meeting of the innovative minds, Dallas-based, ii2P LLC, the leading provider of digital identity management solutions, announces that it will be making its revolutionary USB password management solution, MyLOK, readily available on the Home Shopping Network (HSN Inc.) -- the company that put home shopping on the map. Keeping up with its steadfast effort to raise awareness, ii2P also trumpets its upcoming collaboration with global pioneer and leader in themed media, Mediaplanet. The two will join to unveil an interactive digital site that will open readers’ eyes to the dangers that lurk online.
Celebrities who fall victim to social media hacking and more recently, government agencies coming under crippling cyber attacks are capturing national and global headlines. Most Americans do not realize, however, that they are susceptible to the same malicious online predators –and it’s a lot more common than most people would like to believe. The FTC reported that identity theft was the number one complaint in 2012 and alarmingly, it is most often weak passwords that compromise personal and business data. In fact, the odds are more than one in 20 that a password will be hacked. While this may be unsettling, there are ways that internet users can protect their passwords and their identities.
Increasing password strength is the first line of defense. By creating a password of at least 12 to 14 characters with combinations of letters and numbers, uppercase and lowercase, and symbols, it makes it less likely that your password will be cracked by would-be hackers. Secondly, using the same password for access to all of your accounts, from social media sites to banking accounts, should be avoided. With several unique passwords, having your web browser remember the login information to frequently visited sites seems convenient and the most logical way to manage your online accounts, but it also makes web users vulnerable to these types of attacks.
Fortunately, there is the technology available to provide the layers of protection that will keep the online community safe and provide peace of mind to the four out of five Americans who browse the internet each day. MyLOK is a turnkey, secure smart chip-based password management solution that provides two-factor authentication for access to password-protected accounts. Using a master password, MyLOK securely stores and retrieves credentials for more than 250 passwords and IDs for personal or business intranet and internet accounts. MyLOK can auto-generate random, strong passwords and auto-populate those credentials at login. MyLOK is essentially a portable safe for all users' passwords, designed to support individuals, small businesses, and enterprise corporations.
The innovative product will be aired on the Home Shopping Network this Saturday, April 20th, where it will be made widely available to consumers nationwide. Viewers can tune in to learn more about the product this weekend; and for those who are curious to learn more about how they can protect themselves, look out for the upcoming ii2P and Mediaplanet campaign, which goes live on May 13th.
To view air times on HSN, please visit http://www.hsn.com
To check out MyLOK, click here.
About ii2P, LLC:
Based in Dallas, Texas, ii2P is a leading provider of help desk productivity optimization and secure passwordmanagement solutions, products and services. ii2P's products and services improve password management andidentity management, dramatically reduce IT support and help desk costs and greatly improve end usersatisfaction. ii2P solutions are scalable and affordable for consumers, small companies or large enterprisesacross all verticals. For more information visit: call 1 (888) 892-3460.
Mediaplanet publishes focused reports on specific business, healthcare, technology or consumer topics.
Digital Editorial and Production Manager