With this mutually beneficial partnership the ATC hopes to educate, excite and raise awareness among ENO's fans and customers about the splendor of the Appalachian Trail.
Asheville, NC (PRWEB) April 24, 2013
After more than 10 years living as neighbors to the Appalachian Trail, Eagles Nest Outfitters (ENO), the leading producer of camping and travel hammocks based in Asheville, NC, announce a continued partnership with the Appalachian Trail Conservancy in hopes to extend their support of the 2,180 hiking route.
The company first partnered with the Appalachian Trail Conservancy in 2012 with a limited edition combo product comprised of their most popular hammock, the DoubleNest, and the SlapStrapPro, designed with the Appalachian Trail Conservancy’s colors and a one-of-a-kind logo. All net proceeds from every combo sale – which retails for $99.95 – is donated towards supporting the Appalachian Trail Conservancy’s efforts to preserve and manage the Trail.
“The Appalachian Trail Conservancy enjoys and works to partner with companies, such as ENO, who understand the importance and value in supporting the Appalachian Trail Conservancy’s efforts,” said Amy McCormick, Assistant Director of Development for the Appalachian Trail Conservancy. “ENO have become one of our most generous supporters.”
The Appalachian Trail Conservancy, based in Harpers Ferry, WV, is the only organization exclusively devoted to protecting and managing the world’s most famous long-distance hiking trail. Through their work, they engage in trail management and support, conservation, youth and education and community engagement with hopes to ensure the trail’s vast natural beauty and cultural heritage so it can be enjoyed today and in the future.
ENO’s General Manager, Lane Nakaji, who Thru hiked the Appalachian Trail in 2001, thinks the relationship with the non-profit is a great way for the company to give back to the environment for which outdoor recreation, such as hammocking, depends on.
“We love what the Appalachian Trail Conservancy stands for and protects,” he said. “The trail is huge and so is the potential for recreation on and around it. We are proud to help support an organization whose primary focus is to keep it healthy and accessible. We’re also an outdoors company run by outdoors people for outdoors customers, so we align well in that sense too.”
ENO’s first batch of the Appalachian Trail Conservancy Combo hammocks/straps proved an immediate hit, netting over $12,000 for the conservancy in just 3 quarters. Nakaji hopes to match that number and exceed it for 2013.
Although this year’s combo is the same style as its predecessor, the current option includes the Atlas Suspension System – the newest and most popular hammock strap.
“With this mutually beneficial partnership the Appalachian Trail Conservancy hopes to educate, excite and raise awareness among ENO’s fans and customers about the splendor of the Appalachian Trail and the importance of supporting and taking care of this iconic Trail for future generations,” McCormick said.
ABOUT THE APPALACHIAN TRAIL CONSERVANCY
The Appalachian Trail Conservancy’s mission is to preserve and manage the Appalachian Trail – ensuring that its vast natural beauty and priceless cultural heritage can be shared and enjoyed today, tomorrow, and for centuries to come. For more information please visit http://www.appalachiantrail.org.
Eagles Nest Outfitters, the brain child of brothers Peter and Paul Pinholster, was founded in the summer of 1999. Growing steadily from a two-man, one-van operation, to the leading provider of ingeniously crafted parachute hammocks and outdoor accessories, the company offers the highest quality relaxation products for adventure travelers an outdoors lovers everywhere. The company’s products are sold in 750 specialty outdoor and sporting goods retailers nationwide and online at http://www.enonation.com.