Webinar to Demonstrate the Importance of Landing Page Optimization

Search Mojo will host a free webinar to show marketers how to optimize landing pages for higher conversion from online ads.

Charlottesville, Va. (PRWEB) April 23, 2013

It has become an accepted fact that optimized landing pages increase conversion rates. In studies conducted by search engine marketing agency Search Mojo, conversion rates have increased by as much as 152 percent when ads are directed to a specialized landing page, as opposed to a website’s homepage. Join search engine marketing agency Search Mojo as Janet Driscoll Miller, President and CEO, and Jenny DeGraff, Web and Graphic Designer, demonstrate how properly optimized landing pages can increase leads. The webinar, “Land More Leads with Your Landing Pages,” will be held Wednesday, April 24, 2013 at 2 p.m. ET.

“Attaining leads starts with keeping your promise to the searcher, from the search query to the ad copy to the landing page and its message” said Miller. “I’ll be discussing how to keep your promise to searchers, deliver better landing pages and convert more visitors.”

“Designing landing pages using testing and data are also key,” added DeGraff. “I’ll be discussing testing and measurement and why it’s important to design with data in mind.”

The webinar is intended for all marketing professionals to learn about the importance of landing pages and optimization. To register, go to http://www.search-mojo.com/lp/lp.

About Search Mojo
Recently ranked on the prestigious Inc. 5000 list as one of the fastest growing businesses in America, Search Mojo specializes in search engine marketing, social media advertising, content marketing and analytics services. Founded in 2005, Search Mojo uses the latest information and techniques to help companies improve their conversions and lead generation through search and social tactics. Learn more about Search Mojo at http://www.search-mojo.com or read our blog, Search Marketing Sage, at blog.search-mojo.com.