Lenexa, Kan. (PRWEB) April 29, 2013
PlattForm, a leading full-service marketing and enrollment-solutions provider for the postsecondary education industry, has announced the keynote and speakers for InnovateEDU, held July 10-12 at Hotel Phillips in downtown Kansas City, Mo.
Robert Lytle, Partner and Co-Head of The Parthenon Group's Education Practice, will give the keynote presentation. He will share expert insights and advice based on more than 15 years of experience in general strategy, profit improvement and investment due diligence across a broad spectrum of business models in the education space.
Additional speakers will include:
“To continually increase their enrollments, education professionals must be open to new marketing approaches,” said Tracy Kreikemeier, PlattForm’s Chief Marketing Officer. “We are extremely grateful to partner with these fellow industry experts to inspire innovation and further propel institutions forward.”
Presentation topics will include program development, retention strategies, capitalizing on the “new” traditional student, and how to effectively promote and grow online and pathway programs.
For more details about InnovateEDU, including how to register, please visit PlattForm’s website, http://innovateedu.plattformad.com/.
For more information, please contact Melissa Cowan, Communications Specialist, at melissa.cowan(at)plattformad(dot)com or 913-254-6939.
Since 1989, PlattForm (http://www.PlattForm.com) has set the standard of excellence in providing marketing services and enrollment solutions for colleges and universities, worldwide. The firm, headquartered in suburban Kansas City, boasts an internal staff of more than 550 industry experts. As thought leaders in post-secondary education, PlattForm has helped over 4,000 colleges and universities improve the lives of millions of individuals. Specialties include search engine marketing; interactive lead generation; online marketing; traditional media placement and creative services.