Momondo's New Intelligent “Flight Insight” Offers the Most Transparency Ever on How Airlines Set Their Prices

Gives users six essential factors to determine when to purchase their flight and how much they should pay.

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Flight Insight

Flight Insight is all about transparency – making it easier for travelers to see how different factors influence the price.

(PRWEB) April 30, 2013

Momondo (http://www.momondo.com), one of the largest travel search engines in Europe, rolls-out "Flight Insight" in the US Market. This new feature – the first of its kind to be launched by any meta-search engine – charts the impact that six different variables have on flight prices.

The feature, which sits above the flight search results, to the right of Price Calendar and Best Fit Flights, offers the most transparency ever on how airlines set their prices. It highlights essential factors to consider, while searching for cheap fares. The tool is currently effective on 400 set routes; however more routes are being added on a regular basis.

These now revealed factors affecting airline prices include:
1. the number of days in advance,
2. time of day,
3. day of the week,
4. seasonality,
5. exact airport (if in-bound city has more than one airport), and
6. airline.

Results are shown in a pie chart of trends, and an overview of most expensive/least expensive examples for each factor, for that particular route. A graph charting impact on flight price (in percentage increase) is also displayed. The graphs show how the different variables (e.g. days of the week, different airlines & airports) all affect price. The new Flight Insight tool uses data from millions of real prices found by users in previous searches on momondo.

For example, when searching momondo for flights from New York area airports to Paris, France, Flight Insight shows that the average return fare for this route is $962. It also shows that:
1. the cheapest time to book is 58 days prior to departure,
2. flights are cheapest on the sixth week of the year,
3. Finnair is overall the least expensive carrier,
4. Morning flights are cheaper than afternoon flights
5. Wednesday is the cheapest day to travel, while Sunday is the most expensive day to travel.
6. LaGuardia is the cheapest New York area airport, while JFK is the most expensive.

“Flight Insight is all about transparency – making it easier for travelers to see how different factors influence the price. For instance, knowing which days of the week, or times of the day are best to fly can be valuable information if you’re flexible and want to save money on your flight,” says Tore Pein Jensen, CMO of momondo.

The feature is based on an algorithm built to analyze millions of prices. As data collection is an ongoing process for momondo, the insights for each route are designed to adapt to changes in each market, as more fares are collected in the future.

For more information please visit momondo.com

ENDS

For further information, or high res images please contact:
Marian Goldberg
Marian Goldberg Marketing Communications
http://www.goldbergontravel.com
marian(at)mariangoldbergcomm(dot)com
@mariangoldberg

About momondo:
Travel site http://www.momondo.com searches and compares millions of offers on flights, hotels and car rentals. Momondo was launched in 2006 and has been recommended by international media, including the New York Times, CNN, NBC, CBS, The Daily Telegraph, The London Sunday Times as well as the legendary travel guru Arthur Frommer. Momondo has won several awards, including a flight comparison test in 2012 by Stiftung Warentest, Germany’s independent product and services review. Momondo’s mobile applications for iPhone and Android are available for free at http://itunes.apple.com/gb/app/momondo-flight-search/id436736538?mt=8 or https://play.google.com/store/apps/details?id=com.momondo.flightsearch&hl=eng


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