Hertz and MINDDRIVE Partner on Sustainable Mobility and Education Campaign

Hertz sponsors MINDDRIVE students in a cross country road trip to promote sustainable technology and green travel. MINDDRIVE is a non-profit educational program working with urban teens designing, converting and fabricating electric vehicles.

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MINDDRIVE is a great partner for Hertz as both of our organizations are actively promoting positive sustainability and community outcomes through fleet, innovation and technology,” said Mark P. Frissora, Chairman and CEO of Hertz.

Kansas City, MO (PRWEB) May 06, 2013

The Hertz Corporation (NYSE: HTZ) announced a partnership with MINDDRIVE, a non-profit educational program, to engage and educate local communities about sustainable mobility through a cross country road trip in an electric vehicle built by MINDDRIVE students. MINDDRIVE teaches at-risk high schoolers business and technology based skills by converting older model cars into electric vehicles.

“MINDDRIVE is a great partner for Hertz as both of our organizations are actively promoting positive sustainability and community outcomes through fleet, innovation and technology,” said Mark P. Frissora, Chairman and CEO of Hertz. “Just as MINDDRIVE engages students through first-hand learning and technology, Hertz believes that providing our customers with the opportunity to drive new, alternative fuel vehicles will help educate them about the benefits of sustainable transportation.”

To help raise awareness about green transport and travel, Hertz is sponsoring the MINDDRIVE teams’ cross country road trip this summer, as well as providing support vehicles from its Green Traveler Collection. The Green Traveler Collection includes high fuel economy and alternative fuel vehicles, such as hybrids, electric vehicles and clean diesel.

The 2013 MINDDRIVE campaign includes rebuilding a 1967 Karmann Ghia into a fully electric, low-speed, neighborhood car. The team will be touring the country in the rebuilt EV to help raise awareness about MINDDRIVE’s education program. From there, students will replicate the neighborhood car design using sustainable materials, including molded plywood and fiberglass, resulting in a lightweight, ultra-efficient and sustainable vehicle. This Series 2 Karmann Ghia will become a kit car for low-production resale.

“Our mission is to inspire students to learn, expand their vision of the future, and to have a positive influence on urban workforce development,” says Steve Rees, MINDDRIVE founder. “When our students work shoulder-to-shoulder for two 16 week semesters with an adult mentor, they begin to envision a different outcome for their lives.”

About MINDDRIVE
MINDDRIVE, is a 501(c)3 organization based in Kansas City, Missouri which serves urban high school students, teaching math, science, technology and creativity through hands-on, experiential learning. The program ignites the students’ engagement in their education and their futures by providing state-of-the-art projects that address important global issues of our time. For more information, visit http://www.minddrive.org , email Linda Buchner, MINDDRIVE President at Linda(at)minddrive(dot)org , or call 816-916-4111.

About The Hertz Corporation
Hertz operates its car rental business through the Hertz, Dollar and Thrifty brands from approximately 10,400 corporate, licensee and franchisee locations in North America, Europe, Latin America, Asia, Australia, Africa, the Middle East and New Zealand. Product and service initiatives such as Hertz Gold Plus Rewards, NeverLost®, and unique cars and SUVs offered through the Company's Adrenaline, Prestige and Green Traveler Collections, also set Hertz apart from the competition.

To learn more about Hertz’s global sustainability efforts, visit http://www.hertzlivingjourney.com.


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