LeadMaster Announces Integration with Bedrock Data

LeadMaster, a leader in SaaS Sales Lead Management CRM solutions, announces integration with Bedrock Data, a leading provider of data integration for a wide variety of platforms.

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LeadMaster Sales Lead Management / CRM / Email Marketing / Automation

LeadMaster Sales Lead Management / CRM / Email Marketing / Automation

We want to provide our customers with an easy to use system that is integrated seamlessly with other popular platforms.

Roswell, GA (PRWEB) May 14, 2013

LeadMaster is pleased to announce the completion of their CRM application integration with Bedrock Data. Bedrock Data provides reliable data driven integration capabilities for a wide variety of platforms like Hubspot™, GoToWebinar™, MailChimp™, iContact™, Constant Contact™ and many more. The integration provides an automatic synchronization for new and updated records for both standard and custom fields within LeadMaster.

Bedrock uses a simple point and click wizard to guide the user through the process of getting data to flow seamlessly between supported web apps. Bedrock works by first defining a 'mapping' of fields that are to be synchronized between systems. Next the user defines which system should take precedence in the event of a conflict. Then the user enters credentials to verify access to the systems and the setup is complete. Once the systems have been authenticated, clicking on the 'Activate' button starts the integration. From that point forward the synchronization happens automatically. Every 5 minutes any new records and any changes to existing records are synchronized between the authenticated systems.

According to Russ King, LeadMaster CEO, "The partnership with Bedrock provides our growing customer base with more choices with respect to utilizing specific cloud-based applications they need to run their business. Customers can use LeadMaster as the central sales and marketing automation platform and seamlessly exchange key data between LeadMaster and their accounting system as well as other practical business applications".

Integration is about more than just the convenience of not having to export and import data, it's also about enabling automation in your sales and marketing efforts. Having sales and marketing systems integrated provides:

  • Automated quick transfer of leads from your marketing to your sales teams.
  • Automated email marketing based on data from the CRM system.
  • The ability to easily customize which data goes where.

Ben Smith, co-founder of Bedrock Data, says "The Bedrock Data team is really excited to provide our integration platform to the users of LeadMaster. We know how valuable CRM data can be when it is leveraged in other systems and are glad that we can help LeadMaster users extract this value from their data."

All of the data that moves between systems is transmitted over a secure HTTPS (SSL) connection, so any data that crosses the web is encrypted.

Andy Brownell, LeadMaster CMO said, "We want to provide our customers with an easy to use system that is integrated seamlessly with other popular platforms. For example, by using the Bedrock integration our customers can have Hubspot™ and GoToWebinar™ leads flow into the LeadMaster system and start a marketing automation workflow or get leads assigned via round-robin to a rep or partner."

The Bedrock data integration platform is available for $99/month for two systems and each additional integration cost $50 per system per month for unlimited records.

About Bedrock Data

Bedrock was an idea that was formed by a group of internet technology professionals who, after working with web applications everyday of their lives, decided that they wanted a solution that could make it easy to pass data between these web systems via their APIs for the benefit of their customers.

We've build a data integration platform that performs data-driven integrations between web application and other systems. We take pride in easy-to-use, UI driven integrations that don't require a developer to setup - our integrations are intended to benefit the marketing and sales professional.

We started by integrating just a few systems and are working hard to incorporate more all the time. If you're looking for a system that we don't currently integrate, please let us know and we'll get in touch and chat about it.

The Bedrock Data platform is available at http://www.bedrockdata.com.

About LeadMaster

LeadMaster offers a multifunction cloud-computing software solution for sales and marketing professionals. Everything you need in one easy-to-use online web-based application. You can choose to implement an end-to-end Sales Lead Management CRM Software solution or select specific point solutions to satisfy your sales & marketing requirements.

Options include:

  • Lead-Xpress - A revolutionary new way for sales reps to receive and update sales leads.
  • E-Marketing - Drip marketing, lead nurturing, email tracking, open & clicks reporting.
  • Marketing Automation - Get sales ready leads - automatically.
  • LeadMaster Voice - Combining LeadMaster solutions provides a complete virtual call center system.
  • Sales Lead Management - You can't measure what you don't manage. Are you making the most out of your sales leads?

LeadMaster’s on-demand customizable SaaS solutions combine sales lead management software, lead tracking solutions, sales force automation tools (SFA), customer relationship management features (Sales CRM), LeadMaster Voice solutions and virtual call center solutions. This powerful web-based application has helped companies large and small from virtually every industry.

The LeadMaster sales lead management CRM solution is intuitive and easy to use, providing real-time lead capture, lead distribution, lead tracking, lead nurturing, custom reporting and email marketing. LeadMaster makes it easy to qualify and convert leads from virtually any source - landing page, email, call center, webinar, sales lead suppliers and more.

The LeadMaster sales lead management CRM product is straightforward and easy to learn yet has robust features like workflow automation, round-robin lead distribution, mobile access, CRM analytics and Outlook integration.

LeadMaster products and services are available through a global network of value-added resellers, consultants and system integrators.


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