New York, NY (PRWEB) May 13, 2013
The New York Institute of Career Development (NYICD), a home-study school based out of New York City, announced the release of a new book entitled, Branding for Bloggers: Tips to Grow Your Online Audience and Maximize Your Income. The book complements NYICD’s most popular course, The Complete Course in Professional Blogging, which launched last year.
Branding for Bloggers is written by Zach Heller, the New York Institute of Career Development’s Director of Marketing. The book is geared towards the home blogger who is looking to grow the reach of their blog and earn money online. With practical tips on creating, establishing, and growing your brand, Zach approaches blogging from a marketing perspective and offers real-life examples of how to succeed in the crowded blogosphere.
Throughout the book, Zach includes commentary and stories provided by successful bloggers and marketers, who share their tips with readers. Contributors include Zac Johnson, Andrew Boer, Liz Strauss, Andrew Eisner, Jay Johnson, Pamela Wilson, Emily Rapp, and Rosalind Gardner.
In addition to blogging himself, Zach is also the author of the Fundamentals of Email Marketing: 7 Things You Need to Know to Achieve Success.
Branding for Bloggers: Tips to Grow Your Online Audience and Maximize Your Income is listed at $16.95 and is now available on Amazon.com and wherever books are sold.
The New York Institute of Career Development offers home-study courses for creative professionals designed to enhance or build career skills. By pairing course materials that students can receive anywhere in the world with real-life mentoring, NYICD aims to teach students everything they need to know to make money in their field of study. NYICD is owned and operated by Distance Education Co., LLC, with two sister schools also located in Manhattan, the Sheffield School and the New York Institute of Photography.