It has been interesting seeing how nonprofits like the Hydrocephalus Association are leveraging the power of iShare and encouraging their supporters to shop with us and simultaneously support their cause.
Stowe, VT / Bethesda, MD (PRWEB) May 13, 2013
The Hydrocephalus Association, a nonprofit supporting those whose lives have been touched by Hydrocephalus, recently discovered a new fundraising strategy that allows its backers to donate to the organization without altering their budgets or setting extra money aside, called iShare.
iShare is a charitable giving program created by promotional products specialist Image Outfitters that allows customers to divert 10% of their order revenue to the charity of their choice in the form of a donation. In the program’s first year over $12,000 was donated to charity, primarily by businesses ordering customized promotional products and then selecting charities operating in their communities.
“Any 501 (c)(3) nonprofit is eligible to receive donations through iShare, and my customers at Image Outfitters have chosen roughly two dozen different beneficiary organizations so far,” says Esbert Cardenas, CEO of Image Outfitters and founder of iShare. “What has been interesting recently, though, is seeing how nonprofits like the Hydrocephalus Association are leveraging the power of iShare and encouraging their supporters to shop with us and simultaneously support their cause.”
Every Image Outfitters customer is eligible to donate 10% of the sales from their order to any nonprofit organization through iShare. The program was launched in April 2012, and has given nearly $13,000 to charity thus far.
“I have high hopes for the future of iShare,” adds Cardenas. “This was never meant to be a short-term offer, and while the results for various nonprofits have been positive in the program’s first year, I’m really excited to see how much money we can give to charity if we keep this pace for a few more years.”
For more information on iShare visit http://www.iShareWorks.com
Image Outfitters specializes in promotional products for businesses and organizations of all sizes with offices in Stowe and Miami. With over 14 years of experience serving a diverse client base, Image Outfitters is prepared to provide exemplary customer service and order customization for every client, regardless of size.
To learn more go to http://image-outfitters.com and follow on Twitter @ImageOutfitter
About iShare: iShare is a charitable donations program that was founded in early 2012 by Image Outfitters. Ten percent of sales from orders of promotional products from Image Outfitters may be directed to the 501 (c)(3) nonprofit organization of the client’s choosing.
About the Hydrocephalus Association
The Hydrocephalus Association provides support, education and advocacy for people whose lives have been touched by hydrocephalus and the professionals who work with them. The Hydrocephalus Association is a proud member of the National Health Council (NHC), which promotes standards of excellence and cooperation among its members.
For more information, visit http://www.hydroassoc.org/