Cincinnati, OH (PRWEB) May 14, 2013
Customers expect businesses to better anticipate individual needs and provide more personalized, on-demand services across every channel -- no matter what medium the customer chooses to access information. To manage customer experiences effectively, organizations need to develop strategies that encompass all customer touch points.
On May 16 at 1 p.m. EDT, Loyalty 360 will host a webinar titled, “Boosting Loyalty and Bottom Line Results by Putting Customers First,” which will be presented by Angel.
“Customers have an internal ‘value-metric’ they place on their interactions with a brand. The challenge for brands is to effectively collect, measure and individualize experiences to maximize engagement and create long term loyal brand advocates,” shared Mark Johnson, CEO of Loyalty 360 – The Loyalty Marketer’s Association. “This webinar should bring a wealth of knowledge to brands looking to maximize such experiences.”
The webinar will dive into several of the key customer experience components that enable businesses to achieve better, more efficient, and optimized customer-centric environments. What’s more, these key engagement strategies delight customers by placing them first, boost loyalty, and expand bottom line results.
Some key engagement strategies include:
Kelly Weinhold, Product Strategist, Angel, will be the featured speaker during the webinar.
“Creating a delightful and personalized customer experience should be at the forefront of every brand,” says Dave Rennyson, SVP & GM, SaaS & Cloud for Genesys | Angel. “When the customer is put first, loyalty and revenue will ultimately follow.”
Marketers are encouraged to join Loyalty 360 and Angel on May 16 at 1 p.m. EDT for an in-depth look at key customer experience components and how they can impact a brand’s loyalty base and bottom line results. For more information, please visit: http://loyalty360.org/conferences/event/boosting-loyalty-and-bottom-line-results-by-putting-customers-first.
About Loyalty 360
Loyalty 360 is an unbiased, market driven, voice of the customer focused clearinghouse and think-tank that is committed to bringing loyalty to the forefront as a critical marketing strategy. A trusted source for cutting-edge research, best practices, and networking opportunities, Loyalty 360 gives members the expert insights and guidance they need to better understand loyalty and develop programs that effectively engage their customers and employees and build stronger relationships with them. For more information, visit loyalty360.org.
Angel is a leading provider of cloud-based Customer Experience Management (CEM) solutions for Interactive Voice Response (IVR) and Contact Centers. These solutions enable enterprises of all sizes to quickly deploy voice, SMS, chat, mobile, and Business Intelligence (BI) applications that all put the Customer Experience (CX) First. Angel’s solutions are built on an on-demand, software-as-a-service (SaaS) platform and require no investment in hardware, software, or human resources.