Grants Pass, Ore. (PRWEB) May 17, 2013
Dutch Bros. Coffee and the communities it serves banded together on May 3 to “Drink One for Dane,” raising a record-breaking $271,579 for the Muscular Dystrophy Association (MDA) in honor of late company co-founder Dane Boersma.
Surpassing last year’s donation total by nearly $100K, the amount will be distributed to local MDA chapters where Dutch Bros. Coffee stands are located. Dutch Bros. Coffee has donated $896,581 to MDA since becoming involved in 2007.
“The Muscular Dystrophy Association is extremely grateful to Dutch Bros. and all their customers who came out to ‘Drink One for Dane’ and for the thousands of families living with ALS,” says MDA Executive Vice President and Chief Business Development Officer Kevin Moran. “Dutch Bros. Coffee’s partnership with MDA has helped provide invaluable local services for those living with ALS and has had a tremendous impact on research to find treatments and, eventually, a cure for ALS.”
All 198 Dutch Bros. Coffee locations in seven states donated proceeds that day, and kindhearted customers overwhelmed donation jars.
Dane was diagnosed with ALS in 2005 and passed away in late 2009. His memory continues to inspire everyone within the company to give their all and love people every day.
The Muscular Dystrophy Association is the world leader in fighting Lou Gehrig’s disease, also known as amyotrophic lateral sclerosis (ALS). ALS is a disease that affects the parts of the nervous system that control voluntary muscle movement. There is no cure for ALS, and most people with ALS die within three to five years. To learn more about the MDA and ALS, visit mda.org.
If you didn’t make it by a Dutch Bros. on the 3rd, you can still make a donation to the ALS division of MDA at danesdrive.org.
Dutch Bros. Coffee’s MDA Day is always held the first Friday in May to kick off ALS Awareness Month. Next year’s event will take place on May 2, 2014.
About Dutch Bros. Coffee
Dutch Bros. Coffee is the country’s largest privately held, drive-thru coffee company, with nearly 200 locations and 2,000 employees in seven states.
Dutch Bros. serves specialty coffee, smoothies, freezes, teas and its private-label, flavor-infused Dutch Bros. Blue Rebel™ energy drink.
The rich, proprietary coffee blend is handcrafted from start to finish. Every ingredient is measured, every process timed, and every cup perfected.
Known for upbeat baristas and genuinely caring service, Dutch Bros. Coffee was ranked by J.D. Power and Associates as highest in customer satisfaction for two consecutive years in its 2012 and 2013 Specialty Coffee Retailer Satisfaction Reports(SM).
With a mission of, “Making a Difference, One Cup at a Time,” Dutch Bros. donates over $1 million annually to nonprofit organizations and local causes selected by local owner-operators.
Dutch Bros. Coffee is headquartered in Grants Pass, Ore., where it was founded twenty-one years ago by Dane and Travis Boersma, brothers of Dutch descent.
To learn more about Dutch Bros., visit http://www.dutchbros.com or follow Dutch Bros. Coffee on Facebook or Twitter @DutchBros.
MDA is the nonprofit health agency dedicated to finding treatments and cures for muscular dystrophy, ALS and related diseases today affecting more than 1 million Americans. It does so by funding research, providing comprehensive health care and support services, and through advocacy and education.
In addition to funding more than 250 research projects worldwide, MDA maintains a national network of 200 medical clinics, facilitates support groups for families affected by neuromuscular diseases, and provides local summer camp opportunities for thousands of youngsters with progressive muscle diseases.
For more information, visit mda.org and follow us on Facebook at facebook.com/MDAnational and Twitter @MDAnews