Los Angeles, California (PRWEB) June 13, 2013
Oro Gold Cosmetics, an innovative skin care company, has released an new, groundbreaking product, 24K Gold Mousse Perfecting Foundation. This lightweight formula combines the company’s signature healing ingredient, colloidal 24K gold, with the protective properties of titanium dioxide. Together, these ingredients keep skin looking youthful by actively reducing and repairing the signs of aging, especially against the leading cause of skin aging, the sun.
Oro Gold Cosmetics carved out its niche in the skin care marketplace by completely redefining the boundaries of skin care formulas. Much like ancient cultures and alchemists, Oro Gold skin care products use the beneficial properties of gold. Alchemists are the predecessors of modern day scientists. Their Magnum Opus, or their life’s great work, was to discover and harness the power of the Philosopher’s Stone, a substance which could turn any metal into gold. Although the alchemists were off the mark when it came to the actual science, they did get one thing right: the power of gold.
The gold used in all Oro Gold Cosmetics including the new 24K Gold Mousse Perfecting Foundation is Colloidal Gold, or Nano Gold. The sub-micrometer particles of gold are suspended throughout the mousse. Their microscopic size allows them to penetrate deep into the skin, repairing damaged skin cells and diminishing the appearance of fine lines and wrinkles.
The number one cause of those fine lines and wrinkles, and all other signs of skin aging, are the ultraviolet rays emitted from the sun. As an individual ages, the skin naturally loses hydration and decreases the production of collagen and elastin, the proteins responsible for giving skin elasticity and resilience. As these things happen, skin begins to wrinkle and sag. This process is accelerated every time the skin is exposed to ultraviolet radiation.
A common mistake individuals make regarding protection against ultraviolet radiation is that they assume that the skin is only affected when under direct sunlight. The reality is that ultraviolet radiation is always present, even during a cold and gloomy winter day. The level of UV rays will be significantly less during this time, but since sun damage is cumulative, even slight exposure will have long term effects on the appearance of skin. In fact, a recent study published by the Annals of Internal Medicine expressed that individuals who wear sunscreen on a daily basis, regardless of weather or location, showed 24% less signs of skin aging.
This new research is accounted for by the second breakthrough ingredient in 24K Gold Mousse Perfecting Foundation is titanium dioxide. This compound is recognized for its resistance to ultraviolet light, so much so that it is found in almost all sunscreens on the market today. Titanium dioxide has properties which allow it to absorb ultraviolet radiation and and at the same time resist discoloration.
The early Oro Gold Cosmetics review of 24K Gold Mousse Perfecting Foundation has been overwhelmingly positive. The key ingredients are specifically designed to address all areas of anti-aging skin care, not only repairing past damage, but preventing future damage as well.