“Our goal was to make it easier for users to access our full catalog of products online”
Chandler, AZ (PRWEB) June 13, 2013
Savage, the worldwide leader in backdrops and photographic products, has unveiled its new website at savageuniversal.com.
The new website features both a more modern, user-friendly design and significantly more information about the company’s product lines and offerings. “Our goal was to make it easier for users to access our full catalog of products online,” said Rich Reiser, COO at Savage. “The new design is more visually engaging and puts new product information, including updated images and descriptions, at the forefront of the site and right at the user’s fingertips.”
Another key feature of the new website is an interactive map that easily connect customers with dealers. “We wanted to make it easier for our customers to find and contact Savage dealers,” Reiser said. “With our interactive maps, customers can now quickly browse our full list of both online and local retailers. They can get directions right on the website, contact a dealer, and even see which products each dealer carries.”
Savage sees this new website as the first step towards a stronger, more engaging online presence, and plans to continue to build upon this foundation in the coming months.
From its beginning in 1937 as a manufacturer of quality board and paper products, Savage has provided photographers the essential elements for success. Family-run from the start, Savage has a commitment to quality and innovation that defined the company in the beginning and continues to define it today. Products such as photographic backgrounds continue to be a key focus of Savage’s manufacturing efforts, but there’s much more to the Savage story. The company continues to develop innovative products, especially in the digital arena, to meet the needs of today’s more diverse photography community—professionals and semiprofessionals alike.