Silent Generation Has Highest Health Satisfaction Score; Gen X Least Satisfied, According to Prosper Insights & Analytics

A Prosper Insights & Analytics™ analysis of the most recent American Pulse™ data reveals that the Silent Generation is the most satisfied with their overall health. The analysis finds that higher satisfaction among different categories of health including mental, spiritual, emotional and social drives the Silent Generation’s overall Health Score.

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Worthington, Ohio (PRWEB) June 19, 2013

Three in five (59.9%) Americans are satisfied with their overall health according to a Prosper Insights & Analytics analysis of the latest American Pulse™ data. Members of the Silent Generation have the highest Health Satisfaction Score in America followed by Millennials, Boomers and Gen X.

June 2013 Health Satisfaction Score – Indexed to Adults 18+
Silent Generation – 112.5
Millennials – 101.8
Boomers – 101.2
Generation X – 91.7

Source: Prosper Insights & Analytics™
To be read as: Score of 100 is flat to Adults 18+; Score of 105 indicates score is 5% higher than Adults 18+.

While Millennials tend to be more satisfied with their health, they are not necessarily happier with their life. This month’s Happiness Indicator (indexed to Adults 18+) for the youngest crowd is tracking at 93.9, while Gen X is at 95.7. Happiness appears to improve with age as both Boomers and the Silent Generation are indexing higher at 102.4 and 114.2, respectively.

“Millennials appear to be an anomaly when it comes to health and happiness, said Dianne Kremer, Senior Analyst at Prosper Insights & Analytics. “Overall, they are generally satisfied with their health but they are lacking in the happiness department. The other segments’ Health Satisfaction and Happiness Scores are more closely aligned to each other.”

Higher satisfaction among different areas of health including mental, spiritual, emotional and social drives the Silent Generation’s Health Score. The only category in which the oldest generation isn’t the most satisfied, not surprisingly, is physical health, indexing 7.7% lower than Adults 18+. On the other hand, Millennials are the only generation to index higher than Adults 18+ at nearly 20%.

Generally speaking, Gen X doesn’t appear to be satisfied with much of anything regarding their health. Further examination identifies things like depression, weight and lack of exercise to be pulling their score down.

June 2013 Health Satisfaction Scores by Category – Indexed to Adults 18+

Mental Health
Millennials – 100.9
Gen X – 88.5
Boomers – 103.0
Silent –    117.4

Spiritual Health
Millennials – 88.3
Gen X – 93.2
Boomers – 107.2
Silent – 116.1

Physical Health
Millennials – 119.4
Gen X – 98.8
Boomers – 90.7
Silent – 92.3

Emotional Health
Millennials – 99.6
Gen X – 89.0
Boomers – 102.5
Silent – 119.7

Social Health
Millennials – 104.6
Gen X – 90.3
Boomers – 100.3
Silent – 112.5

Source: Prosper Insights & Analytics™
To be read as: Score of 100 is flat to Adults 18+; Score of 105 indicates score is 5% higher than Adults 18+.

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Prosper Insights & Analytics™
Prosper Insights & Analytics provides advanced business intelligence using sophisticated analytical software to examine big datasets and provide answers to executives via its cloud-based InsightCenter™ platform powered by Prosper Technologies. By integrating a variety of data including economic, behavioral and attitudinal data, Prosper Insights & Analytics delivers insights for executive decision making. Further, it is continually identifying unique insights through analytics to enable marketers to make knowledge-based decisions rather than relying on intuition. To learn more: http://www.ProsperDiscovery.com

Critical Mix™
Market research and consulting firms around the world rely on Critical Mix’s easy-to-use survey and sample solutions to help them make informed business decisions faster. And it’s our goal to continue to develop new and refreshing approaches to meet the increasingly complex needs of the market research industry. Critical Mix was founded by Hugh Davis and Keith Price and is headquartered in Westport, CT http://criticalmix.com/

Contact:
Prosper Insights & Analytics
Chrissy Wissinger, Director, Communications
chrissy(at)goProsper(dot)com
Dianne Kremer, Senior Analyst
dianne(at)goProsper(dot)com
614-846-0146

Critical Mix
Gary Elstein
gelstein(at)criticalmix(dot)com
312.243.0493


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