Statera, a Leading Provider of Technology Services that Drive Business Transformation, Announces New Whitepaper on Social Media on Website

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Statêra, a leading provider of IT staffing, consulting, implementation, and managed cloud services, announces the addition of new whitepaper, ‘How Social is Transforming Your Business,” at

"Statêra is excited to provide thought leadership on how companies address social business interactions."
Carl Fitch, CEO, Statêra

Statêra, a leading provider of technology solutions that drive business transformation, has added a new whitepaper to our website, http://www.Statê The white paper, “How Social is Transforming Your Business,” discusses social media’s growing influence, and how this is impacting companies, their customers and their employees in a meaningful way. The paper shows data on how social is impacting how employees communicate internally in a company and externally with customers, and how there is a middle ground where internal and external expectations must be aligned.

According to Statêra’s research, social platforms help companies to access and share knowledge and expertise, create meaning and purpose in collaboration, and foster and manage innovation; However, enterprises need to also manage risk and liability in social communication, and enable social interaction at scale and speed. When considering a social business initiative, companies must ask how social can help track and respond to market opportunities, how it can address business challenges, how it will change the corporate culture, and how to ensure adoption. This paper gives a framework for creating a social road map.

“Statêra is excited to provide thought leadership on how companies address social business interactions, within and outside of their companies, and how to leverage this for business transformation,” remarked Carl Fitch, CEO, Statêra.

About Statêra
Statêra is a leading IT services provider that helps companies to optimize performance by mapping strategic goals and objectives to IT initiatives. With over a decade of experience, Statêra leverages best practices and uses today’s top technology solutions to provide powerful insight into your enterprise, solve your mission-critical problems, drive return on investment and transform your business. We are experts in moving our clients to the Cloud, CRM, web and mobile platforms, and collaboration software, as well as custom software applications development. Our IT services, IT project management, strategy consulting and managed cloud services brokerage balance people, processes and technology to get your technology needs met on time and on budget. Headquartered outside of Denver, Colorado, Statêra has local offices in Dallas, Texas; Phoenix, Arizona; Salt Lake City, Utah; and Seattle, Washington, and clients worldwide. Call us at 1.866.697.0266 or visit http://www.Statê

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