New Home Star Brings Sales and Marketing Outsource Success to Colorado Home Builder Challenger Homes

Partnership positions Challenger Homes to emerge stronger from home building industry downturn with New Home Star's sales and marketing outsourcing services.

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By improving during this downturn, builders will emerge stronger as the housing market recovers. It all starts with focusing on the factors vital to success in the homebuilding industry today. By improving their sales pace and lowering their overhead expenses, we help give them the best opportunity to advance.

Chicago, IL (PRWEB) August 26, 2009

The recent partnership between Chicago-based New Home Star and Colorado Springs-based Challenger Homes has the homebuilder staking their claim in a shifting housing market. With a focus on positioning builders for long-term success, New Home Star currently serves as the complete sales and marketing outsource for Challenger Homes.

The outsourcing strategy has already proven successful in the Colorado market. In a similar partnership to that of Challenger Homes, New Home Star has been working with Colorado builder, Today's Homes, increasing sales over 30% for the builder. New Home Star, a new home sales and marketing company, is experiencing a trend, working with builders and developers across North America in similar capacities with impressive results.

''We're very excited to be working with Challenger Homes. They are a great building company with strong leadership and high integrity,'' said New Home Star President, David Rice. "By improving during this downturn, builders will emerge stronger as the housing market recovers. It all starts with focusing on the factors vital to success in the homebuilding industry today. By improving their sales pace and lowering their overhead expenses, we help give them the best opportunity to advance."

Challenger Homes currently builds in eight communities throughout the Colorado Springs area and is on pace for a record number of closings in 2009. Despite their success, Challenger remains grounded and operates accordingly. While most home builders open on Sunday to meet new customers, Challenger sales centers are closed to allow employees time for family and faith. To increase sales in their shortened week, Challenger turned to New Home Star.

''Our company builds great homes and yet, in this tough market, buyers tend to commoditize houses. New Home Star understands how to preserve value, thus protecting my company and improving my profits. We teamed up with New Home Star because we were confident they could sell better than us, reduce our corporate overhead, and free up our executive team to focus on improving our business systems,'' said Challenger Homes President, Brian Bahr.

The partnership between Challenger Homes and New Home Star certainly comes at a good time. In a home building industry that has been hard hit by the recession, Challenger has increased sales and sees potential to come out ahead. New Home Star echoes this belief and continues to expand, partnering with builders and developers throughout Colorado and beyond.    

About New Home Star:
New Home Star is a new home sales and marketing company, providing builders, developers, and financial institutions with a comprehensive sales and marketing outsource solution for new residential, urban, and destination properties. New Home Star operates in markets throughout the United States and Canada, managing over 60 communities and $500 million in sales revenue.

Media Contact:
Jonathan Balthrop
New Home Star
(800)730-6170
http://www.newhomestar.com

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