Carpet One Floor & Home and The Accidental Housewife Pair Up for Breast Cancer Awareness

Proceeds from the special edition Accidental Housewife pink ribbon welcome mats support The Breast Cancer Research Foundation® year-round

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The Accidental Housewife, Julie Edelman, with her signature mat.

The Accidental Housewife, Julie Edelman, with her signature mat.

Select designs including The Accidental Housewife Signature mat will be featured and available for purchase on Carpet One Floor & Home’s Facebook page at Facebook.com/CarpetOne.

Manchester, NH (PRWEB) October 10, 2012

Carpet One Floor & Home and The Accidental Housewife, Julie Edelman, are excited to announce a special edition to Carpet One Floor & Home’s new collection of welcome mat designs. Carpet One Floor & Home is delighted to have partnered with The Accidental Housewife to create her signature welcome mat design. This mat features a fun graphic martini glass in The Accidental Housewife's shocking pink, apple green and black color pallet.

The Carpet One Welcomes Your Support campaign was established in 2004 and has been raising funds through the sales of pink ribbon welcome mats to support organizations searching for a cure. In addition to The Accidental Housewife Signature mat, this year’s collection features twelve new designs that make any doorstep a display of support for breast cancer awareness and research in any season.

"It's always great when you find an item that keeps on giving and is a home-keeping multi-tasker," says Edelman. "And, with this pink ribbon welcome mat it's a win-win! It looks terrific and will help keep your home cleaner, but more importantly it will help to improve the lives of so many others which is what really mat-ters! !

Each welcome mat sale helps The Breast Cancer Research Foundation (BCRF) as they support research all over the world in the search for a cure for breast cancer. Twenty-five percent of the sale price of these mats will be donated to BCRF. Carpet One Floor & Home’s pink ribbon welcome mats have raised more than $850,000 for breast cancer charities through the Carpet One Floor & Home Welcomes Your Support campaign.

“Without partners like Carpet One Floor & Home we would not be able to support the hundreds of researchers every year that put their heart and soul into finding a cure,” said Myra J. Biblowit, President, BCRF. “We put over 90 cents of every dollar donated into critical funding for innovative clinical and translational research at leading medical centers worldwide.”

The indoor/outdoor welcome mats include a pink ribbon to serve as a reminder of the cause they support but the designs are focused on the joyful side of life. Carpet One Floor & Home’s welcome mats add a color style to your doorway, but they are also very practical. Having a mat at every doorway can keep your house cleaner and actually protect your floors by trapping dirt from your shoes before it makes it in your house and onto your floors. All of Carpet One Floor & Home’s welcome mats are stain-and-water resistant, machine-washable and made in the USA.

This year, for the first time, Carpet One Floor & Home’s pink ribbon welcome mats will be available for purchase online. Select designs including The Accidental Housewife Signature mat will be featured and available for purchase on Carpet One Floor & Home’s Facebook page at Facebook.com/CarpetOne.

The entire collection of pink ribbon welcome mats is available year round at Carpet One Floor & Home stores for approximately $24.99US/$34.99CDN. These inspiring pink ribbon welcome mats make great gifts and add a special touch to your doorway for special occasions or every day. They also make great additions to kitchens and bathrooms too! Visit CarpetOne.com to find the nearest Carpet One Floor & Home to purchase a pink ribbon welcome mat and contribute to an important cause.

About Carpet One Floor & Home

Carpet One Floor & Home (http://www.CarpetOne.com) is North America’s leading floor covering retailer, with more than 1,000 independently owned and operated locations in the United States, Canada, Australia, and New Zealand. Carpet One Floor & Home stores are known for a broad selection of carpet, wood, laminate, ceramic, vinyl, and area rugs, including exclusive brands like Bigelow and Lees. They offer a unique customer experience with the exclusive SelectAFloor merchandising system that simplifies the shopping experience and The Beautiful GuaranteeTM, which guarantees that the customer will be 100% happy with their floor.

About The Breast Cancer Research Foundation®

The Breast Cancer Research Foundation® was founded in 1993 by Evelyn H. Lauder as an independent, not-for-profit organization dedicated to funding innovative clinical and translational research. In October 2011, BCRF will award $36.5 million to 186 scientists across the United States, Canada, Latin America, Europe, the Middle East, Australia and China. Currently, more than 90 cents of every dollar donated is directed to breast cancer research and awareness programs. With exceptionally low administrative costs, BCRF continues to be one of the most efficient organizations in the country and is designated an “A+” charity by The American Institute of Philanthropy, the only cancer organization to achieve this. For more information about BCRF, visit http://www.bcrfcure.org.

About Julie Edelman

Julie Edelman is a well-known multi-media lifestyle personality who shares easy; real life time, money, and energy saving tips that maintain our home, family and manicure. And, though her solutions cause Martha, Heloise and the handyman to cringe, she brings a sense of calm, humor and camaraderie to millions like her who live on what she lovingly calls Hysteria Lane. Julie appears regularly on the Today Show with Kathie Lee ‘n Hoda, Rachael Ray, and The Doctors. She is a New York Times best-selling author of The Accidental Housewife: How to Overcome Housekeeping Hysteria One Task at a Time and The Ultimate Accidental Housewife”–Your Guide to a Clean Enough House -a ‘must have’ home-keeping compendium. Julie contributes a weekly blog on RachaelRay.com; is a featured columnist for Scholastic’s Parent & Child Plus iPad app; has a webisode series for Fox News Magazine and her site, http://www.juliestips.com.


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