ThinkActGet Releases 20th Podcast Episode, Discusses the Dynamics of Control in Business and Life

In the latest ThinkActGet podcast by hosts SuperFastBusiness chief James Schramko and Smart Marketer owner Ezra Firestone, the spotlight is on the subject of control — an important thing to have in business and in life.

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With James Schramko and Ezra Firestone

A business owner would want to have as much control over things as he could, but then you realize that it's just impossible. You need to let go and use different forces or boundaries to make things work.

Sydney, NSW (PRWEB) June 20, 2013

ThinkActGet.com is a podcast site created to explore relevant business and life mindset issues, with each episode focusing on a single topic such as Communication, Success, Motivation, and Confidence. For its 20th and latest podcast, co-hosts James Schramko (founder of SuperFastBusiness) and Ezra Firestone (owner and creative director at Smart Marketer Inc.) talk about Control and how it creates an impact on one's life and business operations.

"People often have a challenge, or a fear, of giving up control," Firestone says as he introduces the podcast. "They often sabotage themselves for the purpose of keeping control rather than letting other people run with things." In order to fully understand the concept of control and discover how to wield it well, the New York-based entrepreneur encourages listeners to take a closer look at what control really is, where it comes from, and in which areas of their life and work they are demonstrating (or not demonstrating) the most control.

Firestone, who also recently released a brand-new product called the Brown Box Formula (a revolutionary e-commerce intelligence tool), emphasizes the importance of differentiating the concepts of control and power — two entirely different things.

"Control is very tight; it's about how I can make everything be exactly how I want them to be by me controlling things and making them happen, or overseeing other people and making it happen in a very tight way," he explains.

"Power, on the other hand, is broader. A powerful person might create things or have them happen by inspiring other people to do them, or have things happen by letting go of control of the smaller aspects of whatever they're trying to do ... Power includes room for others, whereas control does not; control is a ‘me-centered’ thing limited to the amount of energy and time that you have."

For Schramko, a seasoned Sydney-based Internet marketer, the dynamics of power and control are always in play in the way he manages the people behind SuperFastBusiness. "I have a team of over 50 people who work from home, and they're in a different country," the CEO shares. Another business owner in a similar setup might have used special software that takes screenshots of his team members' computers throughout the day to ensure that they are staying productive, but Schramko chooses a different strategy for ensuring the quality of his team's work.

"A business owner would want to have as much control over things as he could, but then you realize that it's just impossible. You need to let go and use different forces or boundaries to make things work," he points out.

"We measure things like results and benchmark tasks to figure out how long they take, so we know if people are doing their job by studying their output rather than the process."

To illustrate his point, Schramko uses a train on a railroad tracks as a metaphor; tracks are laid out from station to station, with the train representing the business. The tracks, he says, are the controls his company has in place to make sure that he and his tram are synchronized and heading towards the correct station.

More than steadfastly exercising control with a singular goal in mind, Firestone recommends harnessing and having power by letting a little creativity into the process, too. "Power leaves room for unexpected good to come into the equation; use your power to create something that's open enough to have things happen that you haven't even imagined."

Schramko agrees, describing how micromanaging in business can cause leaders to limit their team to only the things that they know, and discounting the knowledge and talent that the team members have and bring to the table.

To listen to the full podcast, to discover how control is present in many other situations (such as managing an online community and traveling), and to find out the episode's Weekly Willpower Wager and business tips, visit ThinkActGet.com today.


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