We believe digital banking experiences should be as effortless, engaging, and social as the rest of our online interactions.
Dallas, Texas (PRWEB) February 21, 2013
Alkami, a transformative leader in the online banking and mobile banking software industry announces that Oregon Employees Federal Credit Union (OEFCU) is now implementing its state-of-the-art Online Relationship Builder platform. As a result, OEFCU is advancing its market position by rethinking how it provides value to its online banking members and placing a stronger emphasis on an engaging member experience.
“Today’s online user is savvy and we have to be extremely competitive to earn today’s online banking customer,” said Otto Radke, Oregon Employees Federal Credit Union Vice President Information Technology. “The solution we are implementing will provide greater digital engagement and member value, meaning that we’ll be able to service our members in a personalized way and set ourselves apart from the national banks.”
A robust user-friendly interface provides the highest level of online banking personalization for OEFCU members. End users will now have the ability to self-select the content, applications and themes they see when they log in to online banking. In addition, OEFCU will be able to assess member preferences that assist the credit union in providing valuable products and services that encourage lifetime membership.
“We believe that the member’s digital banking experience should be as engaging, personal and social as the rest of their online interactions,” said Stephen Bohanon, Alkami President. “This approach is certainly not unique; you see it among the world’s leading ecommerce sites. This level of interaction is now expected by end users and we’re proud to bring OEFCU this level of online experience in a way that no other online banking technology provider has attempted to do.”
In a world where the majority of online banking solutions simply handle transactions, today’s consumer has different expectations for the member experience they receive when conducting business online. OEFCU is now poised to far exceed the expectations of members and rethinking the value they receive from their banking provider.
Alkami Technology delivers integrated online and mobile banking solutions that are both agile and elegant. Alkami’s ORB Platform represents a quantum leap forward in the level of integration, control and customization given to financial institutions to manage their digital delivery channel. With its modern and customizable interface, extensible feature set and intelligent content delivery system, the ORB platform provides the ultimate solution for credit unions to serve the needs of their members today and for years to come. For more information about Alkami please visit Alkamitech.com.
About Oregon Employees Federal Credit Union
Oregon Employees Federal Credit Union (OEFCU) is a local, member-owned credit union that has served the Salem, Oregon community since 1964. OEFCU provides financial services to anyone who lives or works in Marion, Polk or Yamhill Counties including free checking, online banking and bill payment, mobile banking, and savings and loan products at very attractive rates. OEFCU provides members convenient, personalized services, and a local, cost-effective alternative to banks. For additional information, please visit http://www.oefcu.com.