Los Angeles, CA (PRWEB) February 07, 2013
PureSexyCostumes.com continues with its efforts to become the top online destination for affordable sexy costumes and lingerie by constantly working to improve all aspects of its business. This week, the online retailer is focusing on website usability to improve the shopping experience for its customers. Particularly geared towards the price-sensitive audience, PureSexyCostumes.com has added a clearance section for every major product category on its website. By giving consumers the ability to easily pinpoint a specific product category and price point such as clearance lingerie (here) or plus size costumes clearance (here), Pure Sexy Costumes hopes to make shopping on its site easier and improve conversion among these newly created categories.
Having marked over one hundred products as clearance late last month, its newly built clearance categories are expected to play an integral role in moving the discounted inventory going forward. Now that the clearance lingerie and costumes are much more accessible, Pure Sexy Costumes expects that these items will receive more page visits, resulting in increased sales. This move comes at the right time as the company begins stocking up on costumes and lingerie for 2013 (here). By highlighting its discounted products, visitors of PureSexyCostumes.com will now be able to filter their choices to find all the best values and discounts on one page.
In the internet world, usability can greatly impact conversion rates and PureSexyCostumes.com anticipates that the addition of the clearance categories will provide continued positive growth for its business. In addition to increasing sales with this new change, the retailer is also focused on its top priority, which is providing the latest and greatest lingerie fashions and sexy costumes. By moving its residual products, the retailer will be able to add on plenty of new and exciting products for the future. As the company continues to grow, customers can expect to see many more changes in 2013.
About Pure Sexy Costumes
Pure Sexy Costumes is an online, one-stop shop for sexy Halloween costumes, lingerie and accessories (here). By forging strong relationships with manufacturers, the online costume retailer has been able to provide an extensive selection from top brands to provide great value without sacrificing quality. Pure Sexy Costumes combines an unrivaled selection of quality products with superb customer service to provide the best sexy Halloween costume and lingerie shopping experience possible. More information can be found at http://www.puresexycostumes.com.