San Diego, CA (PRWEB) June 19, 2013
Digital Operative is pleased to announce a new partnership as digital marketing agency of record for the San Diego Film Festival. The goal of the relationship is to improve the Film Festival’s digital ecommerce presence and create a new online marketing and social strategy for the festival to be held in San Diego’s Gaslamp District and La Jolla UTC area theaters in October 2-6, 2013.
The San Diego Film Festival is launching with a bold vision of the future to position the Festival as a major force and destination for an independent film festival set in one of the world’s finest cities. Local film lovers have the opportunity to experience the best in new independent films, industry panels and celebrations while the film industry has a place to showcase their work in an enjoyable, exciting film premier setting and a one of a kind film festival experience.
"The San Diego Film Festival is an invaluable platform for promoting the fantastic work of independent film makers, actors, producers and directors. The Digital Operative team is excited to help take the festival to a new level and create a stellar digital presence to grow the event," said BJ Cook, President and co-Founder of Digital Operative.
"Our festival ticket sales and promotion are primarily handled online therefore we are happy to have experts from the Digital Operative team helping to guide us with our website and social media sales and marketing," said Dale Strack, President of the San Diego Film Festival. "Having a digital marketing partner of this caliber will only make the festival a better event than years past. Offering our attendees the best online festival site experiences is our top priority."
In development is a new mobile film festival app that will give users the ability to search by film, time slot, and location via their mobile phone. The ease of having the film festival information in the palm of the attendees hand will not only offer a unique user experience but also the convenience that the consumer is looking for today.
About Digital Operative
Digital Operative is an award-winning, full-service digital agency committed to delivering best-in-class branded customer experiences for commerce. Based in San Diego, CA, Digital Operative understands that your customer browses, buys and shares across many channels – online, physical retail, social and mobile. To ensure our clients keep up with an ever-evolving world, DO architects and delivers seamless connections for consumers with a full array of services covering brand strategy, user experience (UX), digital marketing and technology. Learn more about DO at http://www.digitaloperative.com.
About San Diego Film Festival
Founded in 2001, the San Diego Film Foundation, is an educational 501(c) 3 non-profit organization that produces the annual San Diego Film Festival. The Festival is the region's premier showcase for outstanding US and International independent filmmaking. The five day event is an educational, enlightening and entertaining gathering that embraces the region's diverse cultural landscape, enhances the arts community and expands the economic vitality of San Diego. The Foundation was established to create and implement film programs in partnership with local filmmakers, businesses, educational institutions and nonprofit social organizations. Learn more about the San Diego Film Festival at http://www.sdfilmfest.com.