Houston, Texas (PRWEB) February 06, 2013
Adhere Creative, a leading Houston web design and inbound marketing agency, recently developed a bold and comprehensive website for FashEngage, a new, soon-to-be released, fashion mobile app for the iPhone and Android.
The app is for women to organize their current wardrobes as well as virtually enhance them by mixing and matching new clothing items from various designers and retailers. App users can then purchase the items directly from the app.
Adhere Creative was retained by FashEngage to build a fully responsive website built on Wordpress that is both attractive and informative to website visitors. The new website features eye-catching graphics and a colorful design along with a fashion tips blog, FAQ's for app users, and information for interested retailers to sign up to feature their clothing line within the app. In the near future, an app tutorial will be included, as well as a demo video on the home page. The site is suitable for optimal viewing on desktops, tablets, and smartphones.
"Adhere Creative visually captured the style of our brand extremely well," said Alex Sadeghi, Founder/CEO of FashEngage. "The responsive site is a key feature, as many of our site visitors will be using their handheld smartphones."
Adhere Creative believes that a company's website is the front line of its sales process and presenting engaging content that clearly displays its value to its target market will attract visitors. Equally important is creating a logical and easy-to-navigate website structure and design and including clear calls to action that will spark engagement.
"It was a great experience creating the brand identity and website for a new piece of technology for the fashion industry," said Daniel Vaczi, Director of Business Development at Adhere Creative. "The web design reflects the same theme of the app for optimal continuity and user experience."
In addition to web design, Adhere Creative specializes in brand development, search, content and social media marketing, lead generation and pr.