Dallas, TX (PRWEB) December 31, 2012
Big Tall Direct has shifted its sales strategy from Christmas to “After Christmas” discounting and clearances.
Specifically, they are offering huge discounts exceeding 50% Off on big and tall jog sets, big and tall long sleeved knits, and selected items in big and tall Russell Dri Power. “We made special buys from several of our vendors plus we took a focused examination of our warehouse to determine our own overstocks in order to pass special pricing to our consumers,” said Robert Schlein, its President.
He added, “These values are unheard of in our industry and are historic! Unlike our competition who shout SALE, SALE, SALE in every flyer, only to disappoint by learning you have to be Sherlock Holmes in order to find the deals, we put our specials front and center, and they are easy to find and purchase.”
Big Tall Direct, one of the largest online web-sellers of clothes for the big and tall man, experienced a downward sales trend for December after a fairly flat selling period in November. “The economy, the fiscal cliff, the horrible news in Connecticut and New Jersey and competitive factors require us to be as aggressive as possible in our pricing. This is truly an exciting time to be a big and tall consumer!”
Based in Dallas, Texas, Big Tall Direct is centrally located so that both coasts enjoy speedy delivery even when using ground services from either FedEx or the Postal Service. It began as their online store backed up by a traditional brick and mortar storefront called Dan's Big & Tall in 1997. An early adopter of online selling, it was one of the first merchants to partner with America Online in the late 1990s.
Big Tall Direct welcomes international big and tall customers and ships worldwide with many of its clients in Western Europe, Canada, and even in the Middle East. New customers who sign up on the email marketing list receive an additional 10% off their first purchase, and much more savings offers throughout the year.