Nashville, TN (PRWEB) May 09, 2013
Dataium, the largest aggregator of in-market automotive shopper behavior, is proud to announce key growth in many areas of its business. The company has quickly become the leading data and analytics supplier to the automotive industry, supporting automotive manufacturers, marketing agencies, technology providers, thousands of dealerships and media companies.
Dataium provides the automotive industry with a variety of in-market auto shopper data analysis, research, and targeting solutions with its advanced big data infrastructure, collecting and analyzing over 70 million auto shopping sessions each month from 12,000 diverse automotive websites.
Dataium announces several significant appointments:
Angie Sherrell has joined Dataium to develop its Media Services Group and will focus on the creation of new services to support the company's advertising and marketing client base. Prior to joining Dataium, Ms. Sherrell was President of GS Marketing, a market-leading agency supporting over 800 Toyota and Scion dealerships. She has a 30 year track record of successfully delivering data-focused marketing campaigns and promotions for the auto industry.
Gene Cameron has joined the Enterprise Solutions team to lead the Western division. Mr. Cameron has 30 years of extensive experience within the automotive marketing community, including executive leadership roles at J.D. Power and Associates, Oglivy and Mather, BBD&O, and TBWA/Chiat Day. Mr. Cameron will act as Dataium's Enterprise-level representative and will assist in aligning the company's product development and support initiatives.
Mr. Cameron accompanies Cory Cox, who heads the OEM and Enterprise Solutions division for the Eastern region. Mr. Cox has 20 years of executive experience with auto manufacturers including Ford Motor Company, Nissan North America and Chrysler. Mr. Cox continues to contribute his expertise to Dataium's advanced enterprise support and product development initiatives.
Rosemary Connell has joined Dataium to lead sales and support operations, and recently coordinated the launch of the industry’s first Performance Data Center. Ms. Connell has extensive experience in “Big Data” technology, sales and consulting services, as well as customer service call center development and implementation.
The company has also expanded its Business Intelligence team with the addition of Joe Burns. Mr. Burns is a Senior Data Analyst with 15 years of experience in data warehousing, web analytics, and software development. His recent industry experience includes five years of digital marketing performance and campaign optimization for Nissan North America.
Dataium launches its Performance Data Center:
Dataium recently launched its Performance Data Center. This new division will support automotive dealerships with the analysis and monitoring of key performance indicators, and will also provide dealerships with customized consultation and support.
Dataium expands its headquarters and opens offices in new markets:
The company has relocated its headquarters to the 6th floor of the Highland Ridge business center in Nashville, TN. In addition, the company has also established regional office support in New York, Los Angeles, Detroit, Houston and Charlotte, with plans to open a Chicago center.
Dataium is also proud to announce its expansion into Australia. The company is working closely with manufacturers and automotive marketers to bring advanced data and analysis solutions to the Australian market.
"As we approach our company's fourth anniversary, it is gratifying to see our outstanding team create new data solutions that radically transform the industry,” commented Eric Brown, Dataium Co-Founder and CEO. "With our continued growth, there is simply no greater priority than having the right people on the team."
Jason Ezell, Co-Founder and President of Dataium, added, “It has always been our mission to discover new insights and share our knowledge with the automotive industry. Dataium owes its success to our incredible team, our innovative products and services, and most importantly our clients. Our clients understand that the industry is changing, and we are honored to provide them with tools to succeed."
About Dataium, LLC:
Dataium is the largest aggregator of in-market automotive shopping activity. With its Cloud Intelligence® platform, the company collects, analyzes, and indexes billions of online automotive shopping events from over 20 million active auto shoppers monthly. The company supports cutting-edge data collection and reporting technology; VisiCogn® Knowledge Center, and is also known for its ASI™ index and ASI™ Awards. For more information, visit http://www.dataium.com, email: info(at)dataium(dot)com, or call 877-896-DATA (3282).