IDA's New Patient Marketing Machine™ goes one step further and includes training for the front desk team to convert those leads into new dental patients.
(PRWEB) January 01, 2013
These days, plenty of web marketing companies claim to build websites for dentists. But there's a big difference between those websites and the new dental marketing packages developed by Internet Dental Alliance, Inc. (IDA). The IDA New Patient Marketing Machine™ includes dental websites and other tools that have been successfully field-tested over the past decade by practicing dentists throughout North America.
"My Internet Dental Alliance marketing program is extremely effective and cost efficient. We are currently averaging approximately 20 new patients per month via the website," says Missouri dentist
Dr. Mark Mancin. "The only other form of marketing in my practice that is more effective is my direct referral program for my existing patient base."
IDA takes this kind of feedback seriously, so there's a bonus referral marketing tutorial included in the multi-site versions of its New Patient Marketing Machine™. The tutorial helps dentists train their front desk team how to ask existing patients to refer their friends and family. It provides phone scripts and three videos that role play successful interactions.
According to Jim Du Molin, founder of Internet Dental Alliance, Inc. and a dental marketing expert with 25 years of consulting experience, some dentists can lose up to half of their new patient prospects as a result of poorly trained front desk staff. Therefore, one of the most effective ways to increase cases is to invest time in training that team.
“We designed IDA Portals, or dental websites, to generate leads and encourage new patients to contact the dental office," says Jim Du Molin, founder of Internet Dental Alliance and a dental marketing expert. "IDA's New Patient Marketing Machine™ goes one step further and includes training for the front desk team to convert those leads into new dental patients."
For more information about IDA's New Patient Marketing Machine™ packages, visit http://InternetDentalAlliance.com/
About Internet Dental Alliance, Inc.
IDA is the largest provider of dental directories, websites for dentists and online dental marketing tools in North America. In 2012, it completed its unique Lead Fire lead generation system, which automates dental SEO and content marketing. LeadFire technology allows doctors to begin generating new patient leads within minutes of set up. It uses organic geo-targeted local search which is customized and optimized for each dental office. The Internet Dental Alliance provides dental practices with internet dental marketing services such as dental website design and other dental management advice and resources.