Winter Tires Offer a Major Traction Advantage When Driving in Winter Road Conditions

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Discount Tire Advises Motorists to Switch to Winter Tires for Safer Road Travel

The winter season is upon us and with it comes weather that makes for dangerous driving conditions in many parts of the country. Discount Tire, the world’s largest independent tire and wheel retailer, recommends that motorists replace their all-season tires with winter tires when the temperature in their region consistently stays below 45 degrees Fahrenheit. Winter tires deliver optimal wet road traction and control when driving on slick roads caused by sleet, ice, snow and winter rain.

Popular all-season tires are less effective in winter conditions because they lose traction from the accumulation of snow and ice in their treads and their flexibility decreases in temperatures below 45 degrees. Winter tires are designed to keep more rubber gripping the road by maintaining their flexibility in cold temperatures and by channeling away snow and slush with their special tread designs.

According to the National Highway and Traffic Safety Administration (NHTSA), winter tires can deliver 25 to 50 percent more road traction than all-season tires under severe winter road conditions. Added traction allows a vehicle to stop safely and gives drivers better handling and control to avoid potential accidents. The improved stopping power of winter tires is due in part to “hundreds of tire sipes" which provide extra gripping edges in every tread block to enhance traction and hold the road’s surface.

Discount Tire also recommends installing four winter tires to achieve optimum safety and handling as opposed to pairing winter tires with all-season tires, an application that creates a traction mismatch and one that leads to difficult road handling.

Why Use Winter Tires instead of All-Season Tires?

Better TRACTION. Winter tire tread patterns improve traction by cleaning out snow and slush to improve rubber-to-road contact.

  • Winter tire treads are deeper and designed to channel out material while driving.
  • Unlike all-season tires, winter tires do not pack up snow, ice and slush in tread channels.

Better FLEXIBILITY. Winter tires maintain flexibility in temperatures below 45 degrees Fahrenheit to help them grip the road.

  • Winter tires stay soft and flexible in cold weather. That keeps more rubber gripping the road, unlike all-season tires that turn stiff and progressively lose their flexibility and road adherence when temperatures drop below 45 degrees.

Better CONTROL. Winter tire treads are designed to reduce skidding and improve braking in temperatures below 45 degrees Fahrenheit.

  • Handling is improved during emergency maneuvers in cold weather, partly due to “hundreds of tire sipes” in each tread block which grip and hold the road’s surface.
  • Winter tire braking distance is shorter and safer than all-season tires in cold weather.

Discount Tire, based in Scottsdale, Arizona, is the world’s largest independent tire and wheel retailer. Also known as America’s Tire in Oregon and some parts of California, Discount Tire currently operates more than 790 stores across the country. This year marks the 50th anniversary of Discount Tire serving customers as their trusted tire retailer in local markets across the U.S. For more information about Discount Tire and America’s Tire, or for career opportunities, visit


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Joseph Valdez
The Lavidge Company
(480) 998-2600
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Kendra States
The Lavidge Company
(480) 998-2600
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