The best part is that engaging our customers on Facebook helps us to be integrated into the daily lives of customers on more than just a product level.
West Valley, NY (PRWEB) March 04, 2013
For those using behind the ear hearing aids, dealing with moisture infiltration can cause big headaches. Hearing Aid Sweat Bands have innovated the market and allowed hearing aid users to protect their hearing aid investment. The makers of the product are making an effort to reach out to customers through Facebook to interact and learn more about how their product affects their customers’ everyday lives.
Recently, additional staff was introduced to better manage Hearing Aid Sweat Band’s online presence. The added Facebook participation gives Hearing Aid Sweat Band’s customers an excellent opportunity to interact with customer support staff, learn about product enhancements and share their success stories. Oppositely, that interaction will give the staff insight into how to better understand and serve their customers. A representative for Hearing Aid Sweat Bands explained, “The best part is that engaging our customers on Facebook helps us to be integrated into the daily lives of customers on more than just a product level.”
Hearing Aid Sweat Bands representatives see many benefits from furthering their Facebook strategy: cost effective, quick, concise communication on product developments as well as feedback from customers on the product. They also see an opportunity to be more connected to the hearing impaired community by supporting events and participating when they opportunities present themselves. Facebook opens the door to a new level of awareness for them.
Ultimately, Hearing Aid Sweat Bands staff hopes that customers will appreciate the outreach, “I hope that our customers understand and appreciate that we are interested and engaged in what they have to say and find our Facebook page an easy way for them to discuss and share the role our product plays in their daily lives.”
About the company:
VanB Enterprises of West Valley, New York, was founded by Ramon VanBuskirk, who invented the company's leading product, The Hearing Aid Sweat Band™, to meet his personal need for moisture control for his behind the ear hearing aids. VanB Enterprises, which launched its hearing aid cover product in the late 1980s, is operated by VanBuskirk's son, Scott. The e-commerce website http://www.hearingaidsweatband.com provides information about sizing, colors, and additional information about The Hearing Aid Sweat Band™ hearing aid accessories and the benefits it provides to hearing aid users.
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