As a non-profit organization, we do not have a big marketing budget and we felt investing in a new website was the best use of our limited funds," state
Grapevine, Texas (PRWEB) January 07, 2013
i5 web works, an award-winning Internet marketing agency in Dallas Fort Worth, is demonstrating that technology can help the environment through the launch of its latest website for Keep Grapevine Beautiful, a non-profit organization dedicated to preserving and enhancing the local natural environment through educational programs and volunteer-based projects.
According to Mary Jo Tellin, executive director of Keep Grapevine Beautiful, its website is the most important marketing tool in carrying out its mission.
"Our website serves many purposes, including volunteer recruitment, collecting donations and being an educational resource. As a non-profit organization, we do not have a big marketing budget and we felt investing in a new website was the best use of our limited funds," states Tellin, noting the agreement with i5 web works also includes Internet hosting and management services, and search engine optimization (SEO). "Not only is the new website a much better representation of who we are and what we do, but we added several features that are intended to get people more involved in our efforts."
Using the classic green and purple colors that are synonymous with Grapevine, the home page features a rotating banner of images of past volunteer projects. Information about corporate sponsorships, programs, volunteer opportunities, and donations are prominently located underneath with direct links to each section. At the bottom of the page are a newsletter signup, Facebook feed, and upcoming events calendar. Social media icons and contact information are located at the top of every page.
According to Carita Weaver, co-founder and partner of i5 web works, it was important to include interactive features on the site to engage visitors and help them find the information they are seeking.
“We worked with Mary Jo to identify the most requested information to make sure it was easy to find. Also, we inserted donation links on every page since fundraising is a priority for Keep Grapevine Beautiful,” explains Weaver, noting the Internet marketing agency has also designed websites for non-profits Grapevine Relief and Community Exchange (GRACE) and Arts Council Northeast.
The custom website for Keep Grapevine Beautiful is organized into six primary sections:
- About Us provides the latest news, meeting agendas and minutes, awards and list of board members.
- Get Involved includes opportunities for individuals, businesses, schools and homeowners associations.
- Upcoming Events displays events month-by-month.
- Donate provides a secure online form to make a monetary contribution.
- Core Programs explains KGVB's efforts in water conservation, litter prevention, education, beautification, and recycling.
- Contact Us has a quick form that can be emailed directly to KGVB staff.
For more information about i5 web works' internet marketing services in Dallas Fort Worth, go to http://www.i5domain.com or call 888-893-7519.
About i5 web works
i5 web works provides search engine optimization, Internet marketing, social media, domain registration, and comprehensive site management programs that include website design, maintenance and hosting. The company serves clients in a broad range of industries from its headquarters in the Dallas Fort Worth area. i5 web works understands the application of Internet marketing services, pay per click advertising, search engine optimization, and social media for both business-to-business and business-to-consumer purposes. Creating an Internet presence requires an in-depth understanding of natural search engine optimization techniques and supporting Internet marketing programs. Celebrating its 10th anniversary in 2011, i5 web works has the experience and ability to execute these programs. Co-owners Michael Burns and Carita Weaver take their tagline to heart: “Be Found!”