It is important to include interactive features on the site to engage visitors and help them find the information they are seeking.
Southlake, TX (PRWEB) May 06, 2013
i5 web works, an award-winning Internet marketing agency in Dallas Fort Worth, is showing its appreciation for the performing arts with the launch of a new website for North Central Ballet, the only pre-professional ballet studio in Northeast Tarrant County.
Founded in 1993, the new website commemorates the organization's 20th anniversary and its mission to enrich the community through education, performance and dance related activities. Images of dancers and past performances are displayed throughout the site, including the home page which prominently features information about classes, summer camps, and upcoming performances. At the top of each page is contact information and direct links to North Central Ballet's Facebook, YouTube and Pinterest pages.
According to Carita Weaver, co-founder and partner of i5 web works, "it is important to include interactive features on the site to engage visitors and help them find the information they are seeking."
“We worked with North Central Ballet to identify the most requested information and make sure it was easy to find. Also, we inserted a search tool on each page and added social media icons to encourage people to visit those forums,” explains Weaver, noting the Internet marketing agency has also designed websites for non-profits Grapevine Relief and Community Exchange (GRACE) and Arts Council Northeast.
The custom website for North Central Ballet is organized into six primary sections:
- Upcoming Performances displays events in a monthly calendar format.
- Let Us Perform For You explains the process to book NCB at an event and includes a form.
- Rent Our Facility features three dance studios available for rental and includes a reservation form.
- Register outlines all the classes and programs available with links for online registration.
- About NCB contains several sections about the organization's history, faculty, policies, payment information and news.
- Our Partners displays the logos of organizations that support North Central Ballet.
The website also includes a parent portal, accessed via a password protected Login section, that allows parents to make payments on their account, view the student's class schedule, and register for events.
North Central Ballet is located at 12077 Katy Rd, suite 713, in Keller, Texas
For more information, visit http://www.northcentralballet.com.
About i5 web works
i5 web works provides search engine optimization, Internet marketing, social media, domain registration, and comprehensive site management programs that include website design, maintenance and hosting. The company serves clients in a broad range of industries from its headquarters in the Dallas Fort Worth area. i5 web works understands the application of Internet marketing services, pay per click advertising, search engine optimization, and social media for both business-to-business and business-to-consumer purposes. Creating an Internet presence requires an in-depth understanding of natural search engine optimization techniques and supporting Internet marketing programs. Celebrating its 10th anniversary in 2011, i5 web works has the experience and ability to execute these programs. Co-owners Michael Burns and Carita Weaver take their tagline to heart: “Be Found!”
For more information about i5 web works' internet marketing services in Dallas Fort Worth, go to http://www.i5ww.com or call 888-893-7519.