Toronto, Canada (PRWEB) June 16, 2013
Numero Uno Web Solutions (NumeroUnoWeb.com), a fast-growing global Internet marketing firm that caters to small- and mid-size business-to-consumer companies, is releasing an expert opinion on a recent survey showing the increased use of smartphones and its impact on mobile, local search engine optimization (SEO).
Mobile use has become an integral part of everyday Canadian life. In 2010, 7.8 million Canadians had smartphones; today, that number had soared 71% to roughly 13.4 million, or 38% of the population. By 2014, smartphone use in Canada is expected to climb more than 10% year-over-year to 14.8 million. (Source: meditative.com, “Mobile Search Statistics in Canada,” April 3, 2013; http://blog.mediative.com/en/2013/04/03/infographic-mobile-search-statistics-canada/.)
“It is estimated that, by 2014, more Canadians will use their mobile phones to connect with the Internet than computers," says Andy Wu, business development manager at Numero Uno Web Solutions. “Further, 77% of on-the-go smartphone owners use their devices to go on search engines. On top of that, one in every three online searches is location-specific.” (Source: Ibid.)
With Canadian consumers turning to their smartphones in increasing numbers, it is essential that smaller businesses make sure their online content contains geographic-specific keywords and information and that the web sites are mobile-friendly.
“Region-specific content can help smaller businesses become more discoverable on search engines like Google and Yahoo!, which has the added benefit of also helping it rank higher online," Wu concludes. "At the same time, smaller businesses need to ensure their web sites are optimized for use across multiple platforms, including smartphones and tablets. The best way to attract Toronto’s growing mobile user population is with a local SEO campaign targeted for mobile users.”
To learn more about Numero Uno Web Solutions, visit the company’s web site at http://numerounoweb.com/sitescore/
Numero Uno Web Solutions is one of the top Internet marketing firms due to constant innovation and overall customer satisfaction. For more information on Numero Uno Web Solutions, and to discover how they can help maximize a company’s search engine optimization and online presence, visit http://numerounoweb.com/sitescore/ or call Numero Uno Web Solutions toll-free at 1-855-SEO-XPRT (1-855-736-9778).