“Entering the food channel is an exciting next step for the Instaflex brand,” stated Direct Digital Co-Founder, John Kim.
Charlotte, NC (PRWEB) April 04, 2013
Direct Digital, LLC, the creator and marketer of many of the nation’s leading nutritional and wellness supplements, recently announced that one of its top-selling products, Instaflex® Joint Support, will now be offered in select Harris Teeter supermarket food stores. Harris Teeter supermarkets are located primarily in the mid-Atlantic and southeastern regions of the United States.
Harris Teeter, Inc., a leader within the large, specialty food chain realm, offers a full assortment of groceries and will add Instaflex Joint Support as part of its rapidly growing health and wellness department beginning second quarter of 2013. In part as an answer to a nation which is becoming more aware of the importance of living an active lifestyle and maintaining overall good health, Instaflex Joint Support has experienced record growth since its initial launch in 2009. Accordingly, expanding from the drug channel into food, mass and specialty stores is a natural progression for the popular brand.
All items within the Direct Digital portfolio of products, including the entire Instaflex supplement franchise, along with the newly launched Beneflex™ Joint Relief, and Nugenix® Free Testosterone Booster, boast highly efficacious, premium formulas, and a commitment to top quality ingredient blends. Direct Digital brands also include Nugenix® Prostate Support, Lumiday® Mood Enhancement and Luminite® Sleep Support.
All vitamins and supplements developed by the company are backed by extensive research and formulas using effective levels of main ingredients. By utilizing recommended levels of ingredients, while also maintaining competitive price points, Direct Digital is able to offer a vast consumer-base an improved quality of life via premium supplementation, while doing so at a reasonable cost.
“Entering the food channel is an exciting next step for the Instaflex brand,” stated Direct Digital Co-Founder, John Kim. “Through this new sales partnership, and this new sales channel, we are confident a new consumer will be introduced to the numerous benefits which can be experienced via a lifestyle supported by a solid, supplement regimen. We are pleased to partner with our corporate friend and neighbor, Harris Teeter, and have the opportunity to be part of a growing retail team.”
To learn more about the company, or the supplement brands it offers such as Instaflex®, Beneflex™, Nugenix®, Lumiday® or Luminite®, please visit: http://www.DirectDigitalllc.com or http://www.Instaflex.com.
About Direct Digital, LLC
Direct Digital, LLC, based in Charlotte, NC and Boston, MA, is a leader in brand creation, product development, and digital marketing. The company owns the brands Instaflex® Joint Support, Beneflex™ Joint Relief, Nugenix® Free Testosterone Booster, Nugenix® Prostate Support, Lumiday® Mood Enhancement and Luminite® Sleep Support. All Direct Digital products are distributed throughout North America and internationally, including Canada and the Middle East.
For additional information, please visit http://www.DirectDigitalllc.com.