New York, NY (PRWEB) November 21, 2012
One may have noticed that using so-called “short-tail” keywords—quick, general terms like “doctor” or “MD”—attracts visitors from all over the map. However, if a business depends on local customers, the business owner needs a local SEO strategy with a local focus. The most effective way to tap into a nearby market is GeoTagging: the practice of adding metadata relevant to the business owner's state, town and even his neighborhood. ETech 7 Inc has now announces its services for local SEO and welcomes all to avail for their services.
"Think of search engine crawls as traffic drivers in moving vehicles; they need directions, a way to reach their target. So for example, using a short-tail keyword like “doctors” isn’t sufficient, but “Pediatricians in Van Nuys” is specific and local enough to answer searches right in your area." said Emil Isanov, CEO at ETech 7 Inc.
At ETech 7 Inc., their own analysis suggests that utilizing GeoTagging, along with other responsible SEO practices, vastly outranks an effusion of unspecific keywords. Here are some tips:
Include the company’s area code on the landing page and other pages; search engines will pick up on this for Google Maps and other local ranking applications.
Find search directories specifically geared towards a given city or county and obtain placement in proper categories. Sites like Yelp or even Yellow Pages are good examples.
Make the most of photography. Add “alt” tags to geo-tag the images for location-specific indexing. Be sure to use photo archives like Image Shack and Google-owned Picasa. Remember, great visuals are traffic magnets.
About the Company:
ETech 7 Inc. is a technology services leader offering data backup and recovery, web development, networking solutions, search engine optimization and social media management. Please visit ETech7.com or contact (212) 997-1202 for more information.