Westchester Martial Arts School Claims Top Spot With Email Marketing

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Email marketing helped swing the vote highly in our favor..

Westchester, NY (PRWEB) June 09, 2012

Kapatid Martial Arts, a Westchester NY Martial Arts School whose unique blend of martial arts, combined with a strong focus on personal development easily trounced the competition in a local Patch.com poll. With a total of 743 votes tallied for six local martial arts centers, Kapatid received 376 of those votes, which is more than 50 percent of the votes. A big key to this resounding victory was the email marketing campaign implemented as advised by Route 72 Systems.

"I was always confident about my martial arts program and the results my students were getting", states Patrick Consing, Executive Director of Kapatid Martial Arts. "However, when it comes to public contests like these, you never know what the outcome would be. This is when I took the advice of my trusted resources at Route 72 Systems, who have always successfully guided me with online marketing strategies and in particular this email campaign that helped me win."

Relationships and an email list if used properly can used for overwhelming results. "Patrick has been working with us for years and he's been implementing our search engine strategies to great effect" states Mark Ramos, SEO Director for Route 72 Systems, LLC. "For this particular instance, we knew that a carefully crafted email campaign, executed properly would practically guarantee his success and the numbers have proven we were exactly right!"

Certain key phrases used in the email subject line and body copy plus a well documented time schedule for email deliverability as advised by Route 72, accounted for the majority of the success. Further implementation of tested social media tactics amplified the results even more. A proven system that produced expected results.

About Route 72 Systems
Email marketing is an important part of any online advertising campaign, and a local martial arts dojo used proven techniques to devastating effect against their competition. As powerful as email marketing it, there are other parts to this machine that should not be overlooked. For 13 years with the guidance of Jim Alamia, Route 72 Systems has continued to expand their expertise. Aside from managing business and consumer email lists, they also create professional internet videos, build interactive converting websites, generate leads, practice email data appending, structure responsive landing pages and perform algorithm proof SEO (Search Engine Optimization).

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