Smartphone adoption is growing fast in North America. As the proliferation of smartphones continues, small- and medium-sized businesses need to ensure they have an online presence to take advantage of this mobile demographic.
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Toronto, Canada (PRWEB) May 17, 2013
Numero Uno Web Solutions (NumeroUnoWeb.com), a fast-growing global Internet marketing firm that caters to small- and mid-size business-to-consumer companies, is releasing a statement on a recent study showing that the adoption of smartphones in Canada and the U.S. continues to increase steadily.
According to Numero Uno Web Solutions, the rate at which U.S. consumers are adopting smartphones continues to increase on a monthly basis and shows no signs of slowing down. Canada has experienced tremendous growth in smartphone adoption, where 62% of the population owns a smartphone. In fact, Canada leads the U.S. smartphone market, which just recently surpassed the 50% mark. Smartphone inroads will soar once manufacturers stop making non-smartphones altogether. (Sources: Yglesias, M., “Smartphone Adoption Rate Not Slowing Down,” Moneybox, April 4, 2013, http://www.slate.com/blogs/moneybox/2013/04/04/smartphone_adoption_rate_steady_as_she_goes.html; Fekete, I., “Canadian Smartphone Adoption at 62%,” iPhone in Canada, March 4, 2013, http://www.iphoneincanada.ca/news/canadian-smartphone-adoption-at-62-comscore-says/.)
“Smartphone adoption is growing fast in North America. As the proliferation of smartphones continues, small- and medium-sized businesses need to ensure they have an online presence to take advantage of this mobile demographic,” says Andy Wu, Business Development Manager at Numero Uno Web Solutions. “Those that fail to adopt an online presence are falling behind and need to adapt their businesses to attract on-the-go consumers.”
And those consumers represent a lucrative market, according to Wu. Recent studies show that 32% of consumers use location-based applications more now than they did a year ago, and 55% visit, call, or purchase something within one hour of the initial mobile search. (Sources: “Mobile Search Moments Study” Google web site, March 2013, http://www.google.com/think/research-studies/creating-moments-that-matter.html; “Over Half of Americans Use Location-based Apps Despite Privacy Concerns,” cellular-news, April 3, 2012, http://www.cellular-news.com/story/53791.php.)
“Adopting SEO [search engine optimization] that includes a mobile component is about creating original, informative, relevant, and high-quality content that makes a site discoverable by search engines and shareable by users,” Wu concludes. “It also means building a web site that is easy to read and navigate, and both looks good and works well across multiple platforms, including tablets and smartphones.”
Numero Uno Web Solutions is one of the top Internet marketing firms due to constant innovation and overall customer satisfaction. For more information on Numero Uno Web Solutions, and to discover how they can help maximize your company’s search engine optimization and online presence, visit http://numerounoweb.com/sitescore/ or call Numero Uno Web Solutions toll-free at 1-855-SEO-XPRT (1-855-736-9778).