Our goal is to empower families when making purchasing decisions and hopefully the results from the latest test will help parents make informed choices when it comes to diapering their little ones
Toronto, ON (PRWEB) October 14, 2009
The parenting community is all a buzz over cloth diapers. They're economical, easier on baby's bottom and also present a greener option to traditional diapers. Thus, PTPA Media decided it was time to put the cloth diaper industry under their renowned microscope to get to the 'bottom' of the cloth diaper trend.
PTPA Media listened to the wants of their international parenting community of over 20,000 parents, and launched this focused campaign. "Our goal is to empower families when making purchasing decisions and hopefully the results from the latest test will help parents make informed choices when it comes to diapering their little ones," says Sharon Vinderine, Founder and CEO of PTPA Media.
PTPA (Parent Tested Parent Approved) Media put their testers to work. Each of the 40 diaper brands tested was put through a rigorous one-month trial run. Four different families evaluated each brand to get a good cross section of experiences. Participants answered 12 questions in an online survey, about their experience with the diaper. Durability, absorbency, ease of use, comfort, style and price were all considered, and twelve (12) brands came out on top.
"I felt I was testing on behalf of all cloth diapering mom's," stated one of PTPA's parent evaluators. "The evaluation questions forced me to look at the product as a whole versus just one characteristic. As a consumer, I love knowing that when I see the PTPA Seal of Approval on the packages of these diapers that they have been tested by like minded moms with the same goals as myself rather than a marketing group."
Below is a list of the PTPA seal winners. These brands stood up to the test of family life with infants.
Cotton Babies Inc
Ecobumz Earth Friendly Diaper Solutions
About PTPA Media:
PTPA Media (Parent Tested, Parent Approved) provides an objective means to discover and appraise new products designed to enrich family living. The company's mission is to assist and educate discerning consumers by providing reliable and relevant information about exciting and quality products on the market. Products range from baby clothing, toys and accessories to parent-centric creations. The Parent Tested Parent Approved Seal is presented to companies whose products are deemed exceptional by a knowledgeable and unbiased panel of experts, including parents themselves. For more information visit http://www.ptpamedia.com.