PublicRelay Adds Internal Communication Tools for Leveraging Employees as News Amplifiers

New tools make it easy for PR teams to magnify their message using employee power.

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PublicRelay

Quote startAnd like our other offerings, the tools save our clients time and resources and allow them to address potential problems before they happen.Quote end

Reston, VA (PRWEB) August 16, 2012

PublicRelay, the transformative PR software solution for communications professionals in the Fortune 500, government, and non-profit sectors, today added new internal communications tools to its comprehensive suite of social media sharing and publishing capabilities for clients.

PublicRelay’s new tools allow one-click sharing of key news, which employees in turn can distribute easily to their social circles and create a viral effect. By leveraging social media platforms, the organization becomes a news amplifier as employees and their networks spread the news which puts the company in the desired light.

As an added benefit, these internal sharing features allow PR teams to communicate directly to employees, thus heading off rumors and false information that often surrounds big events. This allows teams to proactively stay ahead of the news cycle internally, while simultaneously spreading positive messages externally.

“Building off of our existing external social media sharing capabilities, these new internal communication tools again demonstrate why PublicRelay is the leader in innovation for the PR industry” said PublicRelay Managing Partner Eric Koefoot. “And like our other offerings, the tools save our clients time and resources and allow them to address potential problems before they happen.”

Internal communications tools are an integral part of PublicRelay's suite of monitoring and analytics services that together deliver the most insightful, yet easiest to use, media intelligence for PR and corporate communications professionals.

About PublicRelay
PublicRelay is the premier PR media monitoring and analytics solution for communications and marketing professionals. Known for its ease of use, superior data quality, and actionable information, PublicRelay delivers accurate business intelligence, drives proactive influencer engagement, and proves PR impact for the world’s most prominent corporations, associations, and government agencies. For more information, visit http://www.publicrelay.com


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