To stay an industry leader within the Halloween costumes business, we have to constantly mold ourselves to the needs of the market. Customers want free shipping, they get free shipping.
Los Angeles, CA (PRWEB) July 17, 2012
Due to the bleak economy, Pure Costumes has revamped its entire list of shipping methods. Instead of selecting the carrier and form of shipping, customers will now just choose from five different shipping options: Economy, Standard, Priority, Second Day Air, and Next Day Air. To help customers select the appropriate shipping method, Pure Costumes will provide delivery time guidelines with each option. Pure Costumes will also continue to provide specific guaranteed delivery dates. Unique to only a handful of Halloween costume industry leaders, guaranteed delivery dates allow shoppers to know when the latest possible date of delivery is, although packages may arrive sooner.
Although consumers are no longer able to choose a specific carrier, this new structure of shipping methods simplifies the check-out process immensely. The benefits from the ease of check-out outweigh any drawbacks there may be. In addition, according to Pure Costumes, most shoppers are not concerned with who is delivering their package; they only care about when it will arrive.
According to Kelvin Dang, Pure Costumes' Chief Executive Officer, the company has been working for several months with United Parcel Service and Federal Express to bring to its customers these steep discounts. "To stay an industry leader within the Halloween costumes business, we have to constantly mold ourselves to the needs of the market. Customers want free shipping, they get free shipping," said Dang.
To kick off the new structure, Pure Costumes is offering free shipping for the rest of July, with no minimum order required. Customers can make purchases for as little as $1.95 and obtain free shipping without any coupon codes needed. After July, shipping methods start as low as $3.99 for Economy Shipping. In addition to United Parcel Service and Federal Express shipping options, the costumes retailer will continue to offer international and military address shipping options with the United States Postal Service.
About Pure Costumes
Pure Costumes is one of the Halloween industry's most popular online retailers. Available year-round, the company carries a large selection of Halloween costumes for adults (here), plus size adults, toddlers, children, teens and pre-teens/tweens. Along with costumes, the online retailer also offers an impressive catalog of costume accessories, wigs, masks, and shoes. Pure Costumes prides itself on its excellent customer service and extensive experience in the industry. Its goal is to bring to its customers the best online Halloween costumes shopping experience possible. As a site with one of the highest return customers year after year, Pure Costumes takes pride in being an industry leader.