Quicken Loans Finds Success with Social Media

Share Article

The company uses social media to connect with clients

Our goal is to provide free resources and information for both our clients and consumers looking to buy or refinance their home. By being present in multiple social media outlets, consumers can see what we do, and receive valuable information

Quicken Loans, America’s #1 online retail mortgage lender, has continued its dedication to discovering better ways to serve clients by incorporating social media into its daily operations.

The company can now be found on Quicken Loans’ Epinions reviews page, the Quicken Loans Yahoo! Answers profile, Quicken Loans’ YouTube channel, Flickr, Zillow, and many other social media outlets.

Clients can ask questions, Digg articles, post reviews, and watch informational videos through these sites.

“Our goal is to provide free resources and information for both our clients and consumers looking to buy or refinance their home. By being present in multiple social media outlets, consumers can see what we do, and receive valuable information,” said Jenny Zhang, a Quicken Loans blogger.

Those looking for information on mortgages, interest rates, or financial advice can also find answers by connecting with Kelly LaVaute, Quicken Loans’ Social Media Manager, on Quicken Loans’ Twitter account or Quicken Loans’ Facebook page.

“Being able to put a voice to the Quicken Loans name has been a rewarding endeavor. It’s connecting with our clients on a personal level that has made our commitment to social media so rewarding,” LaVaute said.

Quicken Loans provides readers and homebuyers with home purchasing tips, up-to-date mortgage news, and local news and events. All of this is found on the numerous blogs that readers can subscribe to, including the Quicken Loans Blog, Mortgage News and Quizzle.

Quizzle, the newest addition to the family of resourceful sites, offers free credit reports and free scores (most places charge you for the score) without a subscription or any commitment. This site also offers information on budgeting, how much of a loan you can afford, and many other resources.

The Quicken Loans Blog (What’s the Diff?) was created by team members at Quicken Loans with random entries about life at the company, personal stories, and local events. This blog also contains a full list of all the places readers can connect with Quicken Loans in social media.

Mortgage News is a finance blog that brings subscribers daily information on interest rates, Fed activities, and mortgage information. Homeowners and homebuyers can read about tax credits, ways to improve their energy efficiency, and other home related articles.

###

Share article on social media or email:

View article via:

Pdf Print

Contact Author

Aaron Emerson